NEW MEDIA
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
IB2522 Import and Export Management Spring 3 0 3 10
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assist. Prof. FADİME İREM DOĞAN
Recommended Optional Program Components: None
Course Objectives: The course is designed to prepare students for the ever-changing environment of international trade. Topics include company policies towards exports, investigating and choosing export markets, international trade terminology, import-export risks, pricing and payment methods, export-import organization, logistics and financing. Topics are covered in class and within a company environment assigned by the department.

Learning Outcomes

The students who have succeeded in this course;
1.Defines the characteristics of doing business in a cross-cultural environment.
2.Develops managerial and policy-making aspects associated with trading internationally. Formulate procedures for international trade and ultimately manage this function on behalf of a company.
3.Helps understand and develop professional working skills in investigating and choosing export markets.
4.Develops professional working skills in export - import organization.
5.Develops practices in foreign trade pricing.
6. Helps understand the procedures related to payment methods and financing.
7.Helps understand the nature of foreign trade logistics.
8.Develops familiarity with the details of export-import documentation and steps
9.Makes knowledgeable of the basics of containerization and leasing practices.
10. Develops the basic skills for successful negotiations in importing and exporting.


Course Content

This course focuses on the practical aspects of managing export and import operations, including documentation, logistics, financing, and risk management in international trade.
The teaching methods of this course include Technology-Enhanced Learning, and lectures.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction & Explanation of the Syllabus
2) Introduction Definition of Foreign Trade
3) International Export and Import
4) Planning and Negotiating
5) Selling with E-commerce
6) Market Entry Decisions
7) Entry Modes, Licensing and Franchising
8) Midterm
9) Customs and Foreign Trade Legislation
10) Free Zones
11) Incoterms
12) Foreing Trade Regulations
13) Types of Payments, Types of Documents
14) Foreign Trade Incentives

Sources

Course Notes / Textbooks: International Marketing and Export Management, 6th Ed. Gerald Albaum & Edwin Duerr Prentice Hall, 2008
References: none

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 1 % 10
Midterms 1 % 40
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 20 10 200
Midterms 3 1 3
Final 1 2 2
Total Workload 247

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication.
2) To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level.
3) To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them.
4) To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends.
5) To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner.
6) To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
7) To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
8) To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
9) To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
10) To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.