| NEW MEDIA | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| INT4921 | Design Semiotics | Spring | 2 | 0 | 2 | 4 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Assist. Prof. ŞEVKİYE MERVE TAŞOZ |
| Recommended Optional Program Components: | None |
| Course Objectives: | This course aims to make students able to use knowledge of basic semiotics as a tool in designing process and as a method for the analysis and evaluations of the interior architectural projects. In this course basic semiotics advantages on the design process will be explained in detailed manner. |
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The students who have succeeded in this course; I. Determining the parts constituting the structure of meaning II. Defining the relations between design and meaning III. Understanding of the basic components of Semiotics and by means of this, ability of analysing of products in various disciplines of design IV. Establishing spatial equivalences of the components of basic Semiotics V. Determining, interpreting and using of multi-leveled meanings in design. |
| 1.Introductıon ‘Design as Communication’ Movie and discussion 2.‘Design as Communication’ ‘Parts of Meaning Production: Sender-receiver 3.‘Design as Communication’ ‘Parts of Meaning Production: Massage – (signifier / sign / signified) (Movie:Limits of Control / Jim Jarmusch) 4.‘Design as Communication’ ‘Parts of Meaning Production: Code Movie and Discussion 5.‘Design as Communication’ ‘Parts of Meaning Production: Context 6.‘Design as Communication’ ‘Parts of Meaning Production: Channel Reading and Discussion 7‘Design as Communication’ ‘Parts of Meaning Production: Medium 8. Interpretations: ‘Design as Text’Concept 9. Interpretations: ‘Design as Text’Concept 10. Interpretations of Architectural SpaceConcept 11. Interpretations of Architectural Space Individual Researches and Presentations 12. Interpretations of Architectural Space Individual Researches and Presentations 13. Interpretations of Architectural Space Individual Researches and Presentations 14. Review |
| Week | Subject | Related Preparation |
| 1) | Introductıon ‘Design as Communication’ Movie and discussion | |
| 2) | ‘Design as Communication’ ‘Parts of Meaning Production: Sender-receiver | |
| 3) | ‘Design as Communication’ ‘Parts of Meaning Production: Massage – (signifier / sign / signified) (Movie:Limits of Control / Jim Jarmusch) | |
| 4) | ‘Design as Communication’ ‘Parts of Meaning Production: Code Movie and Discussion | |
| 5) | ‘Design as Communication’ ‘Parts of Meaning Production: Context | |
| 6) | ‘Design as Communication’ ‘Parts of Meaning Production: Channel Reading and Discussion | |
| 7) | ‘Design as Communication’ ‘Parts of Meaning Production: Medium | |
| 8) | Interpretations: ‘Design as Text’Concept | |
| 9) | Interpretations: ‘Design as Text’ Concept | |
| 10) | Interpretations of Architectural Space Concept | |
| 11) | Interpretations of Architectural Space Individual Researches and Presentations | |
| 12) | Interpretations of Architectural Space Individual Researches and Presentations | |
| 13) | Interpretations of Architectural Space Individual Researches and Presentations | |
| 14) | Review |
| Course Notes / Textbooks: | Chandler, Daniel. 2002. Semiotics: The Basics New York: Routledge; Chandler, Daniel 2000. Semiotics for Beginners.; Cobley, Paul & Jansz, Litza, 1997. Introducing Semiotics, Totem Books, NewYork. ; Deely, John, 1990. Basics of Semiotics, Indiana University Press, Bloomington.; Eco, Umberto, 1968. Theory of Semotics. Indiana Univ. Press, Bloomington.; Erkman, Fatma, 1987. Göstergebilime Giriş, Alan Yayıncılık, Istanbul; Noeth, Winfried, 1995. A Handbook of Semiotics, Indiana University Press |
| References: | Chandler, Daniel. 2002. Semiotics: The Basics New York: Routledge; Chandler, Daniel 2000. Semiotics for Beginners.; Cobley, Paul & Jansz, Litza, 1997. Introducing Semiotics, Totem Books, NewYork. ; Deely, John, 1990. Basics of Semiotics, Indiana University Press, Bloomington.; Eco, Umberto, 1968. Theory of Semotics. Indiana Univ. Press, Bloomington.; Erkman, Fatma, 1987. Göstergebilime Giriş, Alan Yayıncılık, Istanbul; Noeth, Winfried, 1995. A Handbook of Semiotics, Indiana University Press |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 5 |
| Presentation | 1 | % 15 |
| Project | 1 | % 15 |
| Midterms | 1 | % 25 |
| Final | 1 | % 40 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 45 | |
| PERCENTAGE OF FINAL WORK | % 55 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Study Hours Out of Class | 14 | 1 | 14 |
| Presentations / Seminar | 2 | 4 | 8 |
| Project | 3 | 4 | 12 |
| Midterms | 1 | 12 | 12 |
| Final | 1 | 12 | 12 |
| Total Workload | 100 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication. | |
| 2) | To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level. | |
| 3) | To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them. | |
| 4) | To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends. | |
| 5) | To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner. | |
| 6) | To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents. | |
| 7) | To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content. | |
| 8) | To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit. | |
| 9) | To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication. | |
| 10) | To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels. |