GEP0508 Wars That Change HistoryBahçeşehir UniversityDegree Programs ADVERTISINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP0508 Wars That Change History Fall
Spring
3 0 3 4
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: GE-Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. BURCU ALARSLAN ULUDAŞ
Course Lecturer(s): Instructor İLKİN BAŞAR ÖZAL
Dr. LEVENT KAYA OCAKAÇAN
Recommended Optional Program Components: None
Course Objectives: The objective of this course is to cover the important wars of world history primarily in Europe, America and the Middle East, from ancient Greece to our modern day in order to see the origins and the consequences of wars and the process how war changes the courses of history.

Learning Outcomes

The students who have succeeded in this course;
The students who succeed in this course will be able to:

1)have a perspective to understand the human and the state experience and factors that are shaped during the time of war.
2)develop critical thinking through the study of diverse interpretations of historical events and gain the ability to evaluate the historical analogies when applied to contemporary affairs.
3)develop and demonstrate an understanding of qualities of the war and warrior ethos as they apply in both military and civilian life.
4) sharpen the knowledge on states, nations and warfare.
(5)formulate the basic information on the development of state level relations, the processed that lead to war and later on peace.

Course Content

Majors wars of world history

Weekly Detailed Course Contents

Week Subject Related Preparation
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Sources

Course Notes / Textbooks: My own lecture notes to be photocopied
References: Neiberg, Michael. Warfare in World History. London ; New York: Routledge, 2001
Bernard Brodie, War and Politics (NY: Macmillan, 1973), pp. 276-340
Michael W. Doyle, Ways of War and Peace. New York: W.W. Norton, 1997. Chap. 1
Jack S. Levy, War in the Modern Great Power System, 1495-1975. Lexington: University Press of Kentucky, 1983. Chap. 3-4 (especially pp. 50-53).
David Ziegler, War, Peace and International Politics, 2nd ed., (Boston: Little, Brown, 1981),chapter 15 ("Disarmament"), pp. 249-26
Michael Howard, War in European History. 2nd edit. Oxford University Press, 2001.
Peter Paret, ed. Makers of Modern Strategy: from Machiavelli to the Nuclear Age. Princeton:Princeton University Press, 1986
Theodore Ropp, War in the Modern World. Revised ed. JHU Press, 2000.
Ali M. Ansari, Confronting Iran. New York: Basic Books, 2006.
Dilip Hiro, War without End. London: Routledge, 2005.
Phebe Marr, The Modern history of Iraq. Boulder, Co.: Westview, 2004.
Bing West, The Strongest Tribe: War,Politics and the Endgame in Iraq. New York: Random House, 2008.
John C. Campbell, "The Soviet Union and the United States in the Middle East," Annals of the American Academy of Political and Social Science, Vol. 401, America and the Middle East (May, 1972), pp. 126-135
Douglas Little, "The Making of a Special Relationship: The United States and Israel, 1957-68." International Journal of Middle East Studies, Vol. 25, No. 4. (Nov., 1993), pp. 563-585.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 5 % 20
Midterms 1 % 40
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 2 28
Quizzes 5 4 20
Midterms 1 2 2
Final 1 2 2
Total Workload 94

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 1
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 3
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 3
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 2
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 3
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 3
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 1
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 3