Week |
Subject |
Related Preparation |
1) |
“Gustar” (review), weather. |
Español sin fronteras, chp 8
Pasaporte, chp 8
|
2) |
Colors, more adjective forms. |
Español sin fronteras, chp 8
Pasaporte, chp 8
|
3) |
“Estar+gerundio”, health, doctor. |
Español sin fronteras, chp 9 |
4) |
More gerund forms |
Español sin fronteras, chp 9
Pasaporte, chp 9 |
5) |
Simple future, review |
Español sin fronteras, chp 10
Pasaporte, chp 10
|
6) |
More future forms |
Español sin fronteras, chp 10
Pasaporte, chp 10 |
7) |
Mixed tenses |
Español sin fronteras, chp 11
Pasaporte, chp 11
|
8) |
More mixed tenses |
Español sin fronteras, chp 11
Pasaporte, chp 11
|
9) |
Perfect tense |
Español sin fronteras, chp 12
Pasaporte, chp 12
|
10) |
“Pretérito perfecto”, devam. |
Español sin fronteras, chp 12
Pasaporte, chp 12
|
11) |
Past tense |
Español sin fronteras, chp 13
Pasaporte, chp 13
|
12) |
Paste tense |
Español sin fronteras, chp 13
Pasaporte, chp 13
|
13) |
Past tense and “used to” forms |
Español sin fronteras, chp 14
Pasaporte, chp 14
|
14) |
review |
Español sin fronteras, chp 14
Pasaporte, chp 14
|
15) |
Final Exam |
|
16) |
Final Exam |
|
|
Program Outcomes |
Level of Contribution |
1) |
1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
3) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
4) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
|
2) |
1) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
2) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
3) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
4) To be able to explain and describe business marketing activities, economics, business law and global business practices. |
|
3) |
1) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
2) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
Learning Competence
1) To be able to recognize national and international, social and cultural dimensions of public relations.
Field Specific Competence
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
2) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
Competence to Work Independently and Take Responsibility
1) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
|