ADVERTISING
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
GEP0124	Turkish Theatre	Fall Spring	3	0	3	4

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	Turkish
Type of course:	GE-Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Instructor SERKAN ÜSTÜNER
Course Lecturer(s):	Instructor SERKAN ÜSTÜNER
Recommended Optional Program Components:	None
Course Objectives:	This course is a general survey of Turkish Theatere including , Turkish Culture, tradational Turkish plays , Turkish dramatic literature, Contemporary theatre, Turkish playwrights, directors and actors. These issues will be discussed in their historical context . Students will have the opportunity to explore, in depth, Turkish drama in both theoretical and practical way.

Learning Outcomes

The students who have succeeded in this course;
1- To define , identify and compare the different periods of Tukish Theatre history and Turkish dramatic literature.
2- To develop a literatry perspective and the ability to understand Turkish theatre plays.
3-To understand and analyze the relationship between Turkish
culture, society and Turkish theatre.

4- To become familiar with crutial Turkish playwrights, directors and actors in
Turkish theatre history.

5-To be able to develop critical thinking/writing skills, to ability to analyize,
interpret, synhesize and evaluate literary material ( Turkish plays)

5- 6- To able to define, interpret and criticize contemporary Turkish theatre by comparing with traditions of Eastern and Western Theatre.

Course Content

Survey of Turkish Theatre Histroy, Turkish playwrights, plays and different periods. See plays and evaluation

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction to the course.	What is theatre? Define Theatre and main therms.
2)	Anatolian Civilizations and Theatre.	Pragmatism in Anatolia, and Religious Ceremonies.
3)	Ottoman Period Art in Ottoman Palace.	survey of different periods of Ottoman and Theatre.
4)	Tradational Turkish Theatre	General View to Tradational plays.
5)	Meddah and Shadow Theatre	Terms of Tradational theatre plays, History of Karagöz, and audince at Ottoman. Characters, Ferhan Şensoy, Stand-up Shows.
6)	Ortaoyunu – Tuluat Theatre	improvisation theatre, and main elements , main characters and history of Ortaoyunu. Nejat uygur. İsmail Dümbüllü.
7)	Local (village) plays, acrobats,jugglers and illusionists in Turkish Culture.	Different forms and types of tradational Turkish plays.
8)	Tanzimat Period Effect of Tanzimat	(reform) in Turkish theatre, new playwrights and adoptations. Şinasi / Şair Evlenmesi, Güllü Agop, Gedik Paşa Theatre, Namık Kemal
9)	Republic Period -1 Turkish theatre in (1923-1960)	plays, new companies, playwrights, reforms. Muhsin Ertuğrul , Darülbedayi. Goverment Theatre.
10)	Republic Period - 2 Turkish theatre in (1960 -1980)	plays, new companies, playwrights, reforms. Haldun Dormen, Genco Erkal, Haldun Taner etc.
11)	Contemporary Turkish Theatre From 1980 to now.	Murathan Mungan, Yiğit Sertdemir, Dot, Krek, Kumbaracı, etc..
12)	Modern Turkish playwrights
13)	Analysis of a modern play	Will be chosen according to the play being performed in İstanbul.
14)	Comparison: contemporary Turkish theatre and western theatre.
15)	Final Exam
16)	Final Exam

Sources

Course Notes / Textbooks:
References:	Türk Tiyatorsunun Evreleri / Metin And Osmanlı Tiyatrosu / Metin And Geleneksek Türk Tiyatrosu / Metin And Tanzimat dönemi Tiyatro / Metin And Başlangıçtan günümüze Tük Tiyatro Tarihi / Metin And

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	1	% 5
Field Work	3	% 5
Homework Assignments	2	% 10
Midterms	1	% 30
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Field Work	3	3	9
Study Hours Out of Class	3	4	12
Homework Assignments	3	3	9
Midterms	1	6	6
Final	1	12	12
Total Workload			90

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy.	1
2)	To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising.	2
3)	To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency.	2
4)	To be able to analyze primary and secondary research data for a variety of products and services.	3
5)	To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace.	2
6)	To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1)	3
7)	To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field.	2
8)	To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures.	3
9)	To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies.	3
10)	To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace.	2
11)	To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level)	1
12)	To be able to identify and meet the demands of learning requirements.	2
13)	To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession.	3