Language of instruction: |
English |
Type of course: |
Non-Departmental Elective |
Course Level: |
Bachelor’s Degree (First Cycle)
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Mode of Delivery: |
Hybrid
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Course Coordinator : |
Assoc. Prof. ESRA ALBAYRAKOĞLU |
Course Lecturer(s): |
Assoc. Prof. SELCEN ÖNER
Assoc. Prof. SEMİHA ÖZGÜR ÜNAL ERİŞ
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Recommended Optional Program Components: |
None |
Course Objectives: |
In this course firstly regionalism in international affairs will be analysed, the goals of regional cooperation and integration attempts will be discussed. The stages of economic integration which are free trade area, customs union, common market, economic and monetary union will be explained. Establishment process of the single market in the European Union will be analysed. Free movement of goods, capital, people and services will be discussed. In addition to these regional economic integrations in the world such as NAFTA, MERCOSUR, ASEAN will be explained and current issues such as Brexit and revision of Turkey-EU Customs Union will be discussed. |
World Trade Organization (WTO), MERCOSUR (Southern Common Market), ASEAN (Association of Southeast Asian Nations), APEC (Association of Asia Pacific Economic Cooperation), NAFTA (North American Free Trade Agreement), African Union, G8 (The Group of 8), G20 (The Group of 20), African Union, IMF, European Central Bank, World Bank (Institutional Structure and Functions), United Nations Development Programme (UNDP), EU-World Trade Organisation relations, revision of the Customs union between Turkey and the EU, European Economic Area, OECD, IMF, United Nations Sustainable Development Goals, PISA Global Education Survey and Turkey, World Economic Forum or Brexit. |
Week |
Subject |
Related Preparation |
1) |
Introduction to the course and discussing the syllabus with the students |
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2) |
Conceptual Analysis: Free Trade Area, Customs Union, Common Market, Economic and Monetary Union and Regionalism in Internati-onal Affairs |
Best, Edward and Christiansen “Regionalism in International Affairs” in John Baylis, et al. (eds.), The Globalization of World Politics, New York: Oxford University Press, 2011. (pp.428-442) |
3) |
Varieties of Regional Integration |
Francesco Duina, “Varieties of Regional Integration: The EU, NAFTA and MERCOSUR” |
4) |
Establishment of Single Market in the EU |
Bache, Ian; Stephen George and Simon Bulmer, Politics in the EU, pp.384-401 |
5) |
Single Market in the EU + Presentations |
Begg, I. and El-Agraa, “The Economics of the Single Market”, in A. El-Agraa (ed.), The European Union: Economics and Policies, Prentice Hall Pub., 2004. |
6) |
Economic and Monetary Union in the EU + Presentations |
Bache, Ian; Stephen George and Simon Bulmer, Politics in the EU, pp.402-421. |
7) |
Free Movement of Goods + Presentations |
Free Movement of Goods, European Commission, 2013. |
8) |
Midterm |
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9) |
Free Movement of People in the EU and Challenges + Presentations |
Philippe Delivet, “The Free Movement of People in the EU: Principle, Stakes and Challenges”, Robert Schuman Foundation, No.312, 13 May 2014. |
10) |
Revision of the EU-Turkey Customs Union + Presentations |
Kemal Kirişçi and Sinan Ekim, “Why and EU-Turkey Customs Union Upgrade is Good for Turkey?”, German Marshall Fund of USA, May 2015. |
11) |
TTIP Agreement and Turkey + Presentations |
Kemal Kirişçi, “TTIP and Turkey: The Geopolitical Dimension”, 2014.
Ebru Turhan and Erdal Yalçın, Hürriyet Daily News, 2015, https://www.hurriyetdailynews.com/modernizing-turkey-eu-customs-union-a-must-87044
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12) |
Comparison between EU and ASEAN |
Wunderlich, Jens-Uwe, “The EU an Actor Sui Generis? A Comparison of EU and ASEAN Actorness”, Journal of Common Market Studies, Vol.50, No.4, 2012. |
13) |
BREXIT |
UN Sustainable Development Goals Report 2016. |
14) |
General Evaluation |
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Program Outcomes |
Level of Contribution |
1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
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2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
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3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
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4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
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5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
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6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
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7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
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8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
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9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
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11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
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13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
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