NEW MEDIA
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
DES4913 Visual Expression of Idea Spring 2 0 2 4
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Instructor MURAD BABADAĞ
Recommended Optional Program Components: None
Course Objectives: The aim of the course is to provide the student with theoretical and practical knowledge about the methods of obtaining conceptual content in communication channels that will be developed by using all representation languages ​​​​used by these three disciplines by working together and side by side in a workshop in a way that can eliminate the scale difference in these different disciplines.

Learning Outcomes

The students who have succeeded in this course;
- elimination of interdisciplinary scale differences
- Increasing the ability of three different disciplines to work together
- development of experiential thinking skills on content-form relations
- experience on representational languages ​​common to all three disciplines- define visual communication,
- define iconography and conceptual metaphors,
- demonstrate the basics of a visual construct,
- design a visual entity with conceptual content.

Course Content

The content of the course consists of theoretical part and workshop studies that will make it possible to examine the theoretical infrastructure of the design activity at the conscious and unconscious level, and to understand how the designer actually establishes himself as an agent. It consists of verbal information in which the communication principles of all representation languages ​​and conceptual construction are conveyed, and design examples in which the knowledge is applied.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to the course.
2) examination of philosophical base of designing
3) Elements of graphic language.
4) Elements of graphic language.
5) Abstraction and conceptualization.
6) Abstraction and conceptualization.
7) Iconography in classical arts.
8) Using metaphors in visual communication.
9) Exercise 1: Brief, start.
10) Exercise 2: Development.
11) Exercise 1: Final and dicussion.
12) Exercise 2: Brief, start.
13) Exercise 2: Development.
14) Exercise 2: Final and discussion.

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 12 % 5
Homework Assignments 2 % 35
Preliminary Jury 1 % 20
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 14 28
Study Hours Out of Class 14 42
Homework Assignments 2 6
Midterms 1 1
Final 1 2
Total Workload 79

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication.
2) To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level.
3) To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them.
4) To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends.
5) To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner.
6) To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
7) To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
8) To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
9) To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
10) To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.