| ADVERTISING | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| ARC3906 | Landscape Design | Spring Fall |
2 | 0 | 2 | 4 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Instructor DENİZ ARSLAN HİNDİOĞLU |
| Course Lecturer(s): |
Instructor DENİZ ARSLAN HİNDİOĞLU |
| Course Objectives: | The aim of this course is twofold. Firstly, to introduce architecture students with contemporary design of natural environments, its theoretical/conceptual backgrounds. Second, to raise awareness of the students about different approaches to man-made natural environments in different cultures through architectural history. |
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The students who have succeeded in this course; - Understanding of the relationship between human behavior, the natural environment and the design of the built environment. - Ability to design projects that optimize, conserve, or reuse natural and built resources, provide healthful environments for occupants/users, and reduce the environmental impacts of building construction and operations on future generations through means such as carbon-neutral design, bioclimatic design, and energy efficiency. - Ability to respond to site characteristics such as soil, topography, vegetation, and watershed in the development of a project design. |
| The importance of man-made natural environments on human life in architectural and urban scales; Design of man-made natural environments; Theories, concepts and elements of landscape design in relation to architectural history. |
| Week | Subject | Related Preparation |
| 1) | The Architecture of the Landscape and the Landscape in Architecture. Unity of Man and nature: creation of nature: Man-made natural environment. | |
| 2) | Different approaches to Landscape Design in Architectural History | |
| 3) | Different approaches to Landscape Design in Architectural History | |
| 4) | Technical Visit | |
| 5) | Technical Visit | |
| 6) | Midterm/Student Presentation I ( Historical Gardens) | |
| 7) | Midterm/Student Presentation I ( Historical Gardens) | |
| 8) | What is Earthworks Landscape Architecture | |
| 9) | What is Temporary Landscape Architecture | |
| 10) | What is Pup-up Landscape Architecture | |
| 11) | Technical Visit | |
| 12) | Technical Visit | |
| 13) | Evaluation/Design Studio | |
| 14) | Poster Presentation Report Submission About temporary Landscape &Pup-Up Landscape |
| Course Notes / Textbooks: | |
| References: | 1) Berrizbeitia,A. and Pollak,L.(1999) Inside Outside Between Architecture and Landscape, Massachusetts: Rockport Publishers, Inc.. 2) Conan,M. ed.,(2007)Contemporary Garden Aesthetics, Creations and Interpretations. Washington, DC: Dumbarton Oaks. 3) Duran.S.C. (2008) Contemporary landscape architecture, Cologne: Daab.. 4) Kiley,D. and Amidon,J. (1999) Dan Kiley in His Own Words, America’s Master Landscape Architect, London: Thames & Hudson Ltd.. 5) Krauel,J (2007). New Urban Elements, Barcelona: Links. 6) Mosser,M and Teyssot,G. (1991) The History of Garden Design,Thames and Hudson,London. 7) Rogers,E.B (2001). Landscape Design: A Cultural and Architectural History, NY: Harry N. Abrams Inc.. 8) Swaffield S.(2002) Theory in Landscape Architecture: A Reader (Penn Studies in Landscape Architecture), University of Pensylvania Press. 9) Turner,T.,(2011) European Gardens: History, Philosophy and Design, Routledge. 10) Turner,T.,(2010) Asian Gardens: History, Beliefs and Design,Routledge 11) Van Uffelen,C. (2009) 1000 X Landscape Architecture, Braun. 12) Mcleod, V., (2008) Detail in Contemporary Landscape Architecture, Laurence King. 13) Waterman,T (2009)The Fundementals of Landscape Architecture,AVA Publishing. 14) Weddle,A.E.(1979) Landscape Techniques, Heinemann, London. 15) Zevon,S.,(1999) Outside architecture: outdoor rooms designed by architects, Gloucester, Mass.: Rockport Publishers. 16) Zimmermann,A. (2011) Constructing Landscape [SC]: Materials, Techniques, Structural Components. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 20 |
| Midterms | 1 | % 40 |
| Final | 1 | % 40 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 60 | |
| PERCENTAGE OF FINAL WORK | % 40 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 2 | 28 |
| Study Hours Out of Class | 12 | 6 | 72 |
| Presentations / Seminar | 1 | 1 | 1 |
| Project | 1 | 2 | 2 |
| Homework Assignments | 3 | 1 | 3 |
| Midterms | 2 | 1 | 2 |
| Jury | 1 | 1 | 1 |
| Final | 1 | 1 | 1 |
| Total Workload | 110 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. | 2 |
| 2) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. | 2 |
| 3) | To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. | 2 |
| 4) | To be able to analyze primary and secondary research data for a variety of products and services. | 2 |
| 5) | To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. | 2 |
| 6) | To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) | 2 |
| 7) | To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. | 3 |
| 8) | To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. | 2 |
| 9) | To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. | 2 |
| 10) | To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. | 2 |
| 11) | To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) | 2 |
| 12) | To be able to identify and meet the demands of learning requirements. | 2 |
| 13) | To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. | 2 |