PUBLIC RELATIONS AND PUBLICITY | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
EEE4932 | Special Topics in Electrical and Electronics Engineering II | Spring Fall |
3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Prof. Dr. ŞEREF KALEM |
Recommended Optional Program Components: | None |
Course Objectives: | The aim of this course is to review the latest developments in electrical engineering. Topics may include but are not limited to image and video processing, speech processing, telecommunications, wireless networks, biomedical engineering. The students will conduct a literature survey on recent papers in a selected research topic and will present their results to the class. Students will also have an opportunity to discuss with local guest speakers. |
The students who have succeeded in this course; 1. Search for the recent papers 2. Review the recent papers 3. Identify the important articles about hot topics in the field 4. Identify the areas of controversy among research results if possible 5. Report the results of the literature review as a technical document 6. Present the results of the literature review in class 7. Discuss with local guest speakers |
Introduction to Special Topics in Electrical Engineering, guest speaker presentations, literature review, student presentations, writing a technical report |
Week | Subject | Related Preparation |
1) | Introduction to Special Topics in Electrical Engineering | |
2) | Guest speaker presentation | |
3) | Guest speaker presentation | |
4) | Guest speaker presentation | |
5) | Guest speaker presentation | |
6) | Guest speaker presentation | |
7) | Guest speaker presentation | |
8) | Student presentation | |
9) | Student presentation | |
10) | Student presentation | |
11) | Student presentation | |
12) | Student presentation | |
13) | Student presentation | |
14) | Student presentation |
Course Notes / Textbooks: | NA |
References: | NA |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 1 | % 20 |
Homework Assignments | 1 | % 30 |
Presentation | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 100 | |
PERCENTAGE OF FINAL WORK | % | |
Total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 14 | 42 |
Study Hours Out of Class | 16 | 84 |
Homework Assignments | 1 | 25 |
Total Workload | 151 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | 1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media 2) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. 3) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. 4) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. | |
2) | 1) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. 2) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. 3) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. 4) To be able to explain and describe business marketing activities, economics, business law and global business practices. | |
3) | 1) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. 2) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. Learning Competence 1) To be able to recognize national and international, social and cultural dimensions of public relations. Field Specific Competence 1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. 2) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. Competence to Work Independently and Take Responsibility 1) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |