| AMERICAN CULTURE AND LITERATURE | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| NMD3101 | Lifestyle Content Creation for Social Media | Fall | 3 | 0 | 3 | 5 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Dr. Öğr. Üyesi SİNAN AŞÇI |
| Course Lecturer(s): |
Instructor BANU ŞAHİN Dr. Öğr. Üyesi TİRŞE ERBAYSAL FİLİBELİ |
| Recommended Optional Program Components: | None |
| Course Objectives: | This course aims to provide theoretical, practical and critical knowledge on and develop expertise in "lifestyle journalism" which has been becoming an increasingly important type of journalism in the global and local scales. |
|
The students who have succeeded in this course; - the historical and sociological factors that created "lifestyle journalism", - the current situation and future potentials of "lifestyle journalism" in the media sector, - practical skills in order to work as a "lifestyle journalist" - vocational and social ethics-related issues pertaining to "lifestyle journalism" - awareness of finding and choosing the right ways of telling a story in digital lifestyle magazine, - practical skill of asking questions, searching for answers in the digital world. - development of a sense of thinking about social, economic and political reflections of art, culture, fashion, travel, food etc. |
| This course will focus on the historical and social development of lifestyle journalism as a separate vocation from general types of journalism and which has gained prominence since 1970s with the rise of consumption-based lifestyles of various stripes. After these theoretical discussions, we will move into the key points that separate lifestyle journalism from other types of journalism, contextualize it within the sector and discuss its digital transformation. Finally, we will develop practical and vocational skills for students in order for them to work as digital lifestyle journalists and we will deal with critical issues pertaining to the social and vocational ethics related to this type of journalism. |
| Week | Subject | Related Preparation |
| 1) | Overview to the class, explanation of the rules | |
| 2) | A short tale of lifestyle journalism from the printed realm to the digital, its cultural, economic and political impact; entering the magazine zone | |
| 3) | Magazine: Description, types, formats; decisions on the digital magazine; distribution of tasks | |
| 4) | Lifestyle journalism’s main principles, ethics, laws; designing the digital magazine | |
| 5) | Field study (opening, gala, press conference, publicity meeting, test drive, cover photo shooting etc.) | |
| 6) | General review and discussion on the field study | |
| 7) | Types of new media, blogging and fashion journalism | |
| 8) | Quest for a new style; discussion and review on the design of digital magazine; the importance of expressing experiences, discussion on specific type of lifestyle coverages (art, culture, travel, food, entertainment, wellbeing etc.) | |
| 9) | Lifestyle Journalism Examples from Turkish media | |
| 10) | Vocational techniques for Lifestyle journalism | |
| 11) | Social and vocational ethics pertaining to lifestyle journalism | |
| 12) | Online news & social media: Principles, differences, advantages and disadvantages | |
| 13) | Presentations | |
| 14) | Review of the course topics. |
| Course Notes / Textbooks: | Eric Jon Bulson, Little Magazine world form, Berlin: De Gruyter, 2016. Agnes Rocamora (2012) "Hypertextuality & Remediation in the Fashion Media: The case of fashion blogs," Special Issue on Lifestyle Journalism, "Journalism Practice" Journal, Vol 6, No. 1. Lyn McGaurr (2012) "The Devil May Care: Travel journalism, cosmopolitan concern, politics and the brand" Special Issue on Lifestyle Journalism, "Journalism Practice" Journal, Vol 6, No. 1. |
| References: |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 10 |
| Presentation | 1 | % 20 |
| Project | 1 | % 10 |
| Midterms | 1 | % 20 |
| Final | 1 | % 40 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Study Hours Out of Class | 14 | 3 | 42 |
| Project | 2 | 20 | 40 |
| Midterms | 1 | 3 | 3 |
| Final | 1 | 3 | 3 |
| Total Workload | 130 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Upon graduation, students will acquire key skills and attributes to conduct research to use research tools, to solve problems, to communicate effectively and to transfer skills to the workplace. | |
| 2) | Upon graduation, students will have developed the ability to discuss key issues in fluent English. | |
| 3) | Upon graduation, students will have developed the ability to compose written documents in English with a mature prose style. | 4 |
| 4) | Upon graduation, students will have gained broad knowledge of the American and English literary canons. | 4 |
| 5) | Upon graduation, students will have developed the ability to analyze, synthesize and criticize sophisticated works of American and English literature. | 4 |
| 6) | Upon graduation, students will have achieved in depth the understanding of contemporary American culture. | 3 |
| 7) | Upon graduation, students will have developed the ability to draw links among diverse literary texts and documents and establish critical connections and adopt an interdisciplinary attitude. | 3 |
| 8) | Upon graduation, students will be able to develop new projects individually or in teams. | 3 |
| 9) | Upon graduation, students will be able to apply their knowledge into their lives for interdisciplinary problem-solving and solutions. | 4 |