ADV4638 Innovation and EnterpreneurshipBahçeşehir UniversityDegree Programs DIGITAL GAME DESIGNGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
DIGITAL GAME DESIGN
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
ADV4638 Innovation and Enterpreneurship Fall 3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi ŞAFAK ŞAHİN
Recommended Optional Program Components: None
Course Objectives: This course inspires entrepreneurial innovation and creativity through interactive lectures and case studies especially in contemporary issues. Students will gain awareness of entrepreneurial innovation sources, structures and dynamics. Students will develop individual and group skills for generating innovative ideas and find ways to apply these ideas to address current issues and problems in different industries and settings.

Learning Outcomes

The students who have succeeded in this course;
Understanding of the sources of innovation opportunities and development of the skills to identify and analyze these opportunities for entrepreneurship and innovation.

Understanding of the industry/market dynamics and factors for developing successful innovations and apply this understanding to innovations in sectors.

Development of a personal skill set for creativity, innovation and entrepreneurship and specific concepts and tools for combining and managing creativity and innovation in an organizational setting.

Course Content

Philosophy of Thinking Differently, Innovation, Digital Innovation, Entrepreneurship, Sustainability of Innovation in Industries, Creating Value, Digitalizing Industry.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) 1.week: The Innovation Imperative
2) The Social Enterprenuership and Innovation
3) Globalisation, Development and Sustainability
4) Recognising The Opportunity
5) Sources of Innovation
6) Searching for Opportunities
7) Midterm Exam
8) Finding The Resources
9) Exploiting The Newtworks
10) Developing New Products and Services
11) Creating New Ventures
12) Exploiting Knowledge and Intellectual Property
13) Creating Value and Growing Ventures
14) Learning to Manage Innovation

Sources

Course Notes / Textbooks: "Innovation and Enterprenuership" (2.Edition)
John Bessant and Joe Tidd

"The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses"
Eric Ries
References: "Innovation and Entrepreneurship"
Peter F. Drucker

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 13 % 10
Quizzes 1 % 10
Homework Assignments 2 % 20
Midterms 1 % 25
Final 1 % 35
Total % 100
PERCENTAGE OF SEMESTER WORK % 65
PERCENTAGE OF FINAL WORK % 35
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 13 3 39
Study Hours Out of Class 13 6 78
Homework Assignments 2 3 6
Quizzes 1 4 4
Midterms 1 4 4
Final 1 4 4
Total Workload 135

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Comprehend the conceptual importance of the game in the field of communication, ability to implement the player centered application to provide design.
2) Analyze, synthesize, and evaluate information and ideas from various perspectives.
3) Analyze the key elements that make up specific game genres, forms of interactions, mode of narratives and understand how they are employed effectively to create a successful game.
4) Understand game design theories and methods as well as implement them during game development; to make enjoyable, attractive, instructional and immersive according to the target audience.
5) Understand the technology and computational principles involved in developing games and master the use of game engines.
6) Understand the process of creation and use of 2D and 3D assets and animation for video games.
7) Understand and master the theories and methodologies of understanding and measuring player experience and utilize them during game development process.
8) Comprehend and master how ideas, concepts and topics are conveyed via games followed by the utilization of these aspects during the development process.
9) Manage the game design and development process employing complete documentation; following the full game production pipeline via documentation.
10) Understand and employ the structure and work modes of game development teams; comprehend the responsibilities of team members and collaborations between them while utilizing this knowledge in practice.
11) Understand the process of game publishing within industry standards besides development and utilize this knowledge practice.
12) Pitching a video game to developers, publishers, and players; mastering the art of effectively communicating and marketing the features and commercial potential of new ideas, concepts or games.