SPORTS MANAGEMENT (TURKISH, THESIS) | |||||
Master | TR-NQF-HE: Level 7 | QF-EHEA: Second Cycle | EQF-LLL: Level 7 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
PAZ5201 | Crisis Communication | Spring | 3 | 0 | 3 | 8 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | Turkish |
Type of course: | Departmental Elective |
Course Level: | |
Mode of Delivery: | Face to face |
Course Coordinator : | Instructor HAKAN ASLAN |
Recommended Optional Program Components: | None |
Course Objectives: | The 'crisis' is a development that is likely to harm people, brands, institutions or stakeholders and that requires unexpected and quick decisions. Because the crisis is not well managed, there is losing confidence, loss of reputation and of course money. "The main point of view of the strategy to be implemented for crisis management should be to establish trust or gain confidence" It is important to establish an ethical and open attitude in this framework, to communicate with a clear, understandable and simple style. |
The students who have succeeded in this course; To be able to define the basic conditions in crisis communication To understand the dimensions of crisis communication To be able to explain the conditions of crisis To be able to define crisis types To be able to define crisis types… To be able to analyze the development of crisis communication To be able to develop pre-crisis strategies and tactics To be able to develop strategies and tactics for pre-crisis and post-crisis |
In this course, the concepts, strategies, how to create creative strategies for the structuring process and how to transform creativity into strategies by going through examples in the fields of crisis cases, crisis management and crisis communication. Successful and unsuccessful examples will be evaluated. |
Week | Subject | Related Preparation |
1) | "What's the crisis? " | Reading |
2) | The conceptual dimensions of the crisis | Reading |
3) | Crisis terms | Reading |
4) | Types of crisis | Reading |
5) | Areas related to crisis management | Reading |
6) | Crisis management strategies and models | Reading |
7) | Pre-crisis management | Reading |
8) | Crisis sequence and post-crisis | Reading |
9) | Crisis and media | Reading |
10) | Crisis communication and public relations | Reading |
11) | Digital crises | Reading |
12) | Case studies | |
13) | Case studies | |
14) | Review and discussion | |
15) | Final Exam |
Course Notes / Textbooks: | Crisis Communication Plan Components and Model: Crisis Communication Management Readliness |
References: | Crisis Communication Plan Components and Model: Crisis Communication Management Readliness |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 50 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To be able to comprehend the interdisciplinary interaction that sports management is related to. | |
2) | To be able to use the theoretical and applied knowledge at the level of expertise acquired in the field of sports management. | |
3) | To be able to systematically transfer current developments in the field of sports management and their own studies to groups in and outside the field, in written, verbal and visual forms, by supporting them with quantitative and qualitative data. | |
4) | To be able to critically evaluate the knowledge and skills acquired in the field of sports management expertise and to direct their learning. | |
5) | Being able to lead in environments that require solving problems related to sport management. | |
6) | To be able to use the knowledge, problem solving and/or application skills they have internalized in the field of sports management in interdisciplinary studies |