| Week |
Subject |
Related Preparation |
| 1) |
Definition and scope of the concept of retail |
|
| 2) |
Retail marketing system and retail marketing environment |
|
| 3) |
Retail marketing management |
|
| 4) |
Retail supply chain management |
|
| 5) |
Building retail shop atmosphere |
|
| 6) |
Specific brand management |
|
| 7) |
Midterm Exam |
|
| 8) |
Category management |
|
| 9) |
Online retailing |
|
| 10) |
Customer relations management |
|
| 11) |
International retail management |
|
| 12) |
Efficieny and efficacy in retail supply chains |
|
| 13) |
Mega retailers and their supply chain structures |
|
| 14) |
Contemporary topics in retailing |
|
| |
Program Outcomes |
Level of Contribution |
| 1) |
Broadening and deepening the knowledge about business administration at the master’s level based on the undergraduate level qualifications, |
|
| 2) |
Comprehending the interaction across various disciplines related to the field of business administration, and evaluating the knowledge and skills gained on an interdisciplinary dimension, |
|
| 3) |
Using theoretical and practical information and skills gained at the expertise level in the field business administration, |
|
| 4) |
Analyzing problems requiring expertise in the field business administration by using scientific research methods, |
|
| 5) |
Evaluating a problem in the business administration field independently, developing a way for solution, solving the problem and evaluating the results, |
|
| 6) |
Developing new strategic approaches to solve unforeseen complex issues in the business administration field through integrative and creative elaboration, |
|
| 7) |
Evaluating the knowledge related to the field of business administration through critical perspective, |
|
| 8) |
Communicating systematically the recent developments and one’s s individual studies in the field of business administration to the groups within and outside the field via written, oral and visual presentations, |
|
| 9) |
Analyzing the social relations and the norms through critical perspective, developing effective relations, training leaders who are capable of sustaining these social relations, applying teamwork and managing risk and change in the field of business administration. |
|
| 10) |
Developing strategies, policies and implementation plans to address the issues in the fields of business administration and management, and evaluating the consequences according to the processes of quality, |
|