Week |
Subject |
Related Preparation |
1) |
Understanding the Sustainability
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Class slides / Articles /Cases |
2) |
Sustainable Development Goals
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Class slides / Articles /Cases
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3) |
Understanding attitudes towards consumption and sustainability
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Class slides / Articles /Cases
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4) |
Sustainable Consumption
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Class slides / Articles /Cases
|
5) |
Consumer Culture, Overconsumption and Voluntary Simplicity
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Class slides / Articles /Cases
|
6) |
The Attitude-behaviour Gap in Sustainable Consumption, Motivating behavioural change
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Class slides / Articles /Cases
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7) |
LOHAS: A sustainable lifestyle
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Class slides / Articles /Cases
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8) |
Sustainable Business Practices
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Class slides / Articles /Cases
|
9) |
Sustainability and Marketing
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Class slides / Articles /Cases
|
10) |
Sustainable Supply Chains
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Class slides / Articles /Cases
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11) |
Creating Social Impact |
Class slides / Articles /Cases
|
12) |
Ethics and Responsible Business Practices
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Class slides / Articles /Cases
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13) |
Communicating and Managing Sustainability
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Class slides / Articles /Cases
|
14) |
Sharing Economy |
Class slides / Articles /Cases
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Course Notes / Textbooks: |
Robertson, M. (2017). Sustainability principles and practice. Taylor & Francis. Lee, N. R., & Kotler, P. (2015). Social marketing: Changing behaviors for good. Sage Publications. Sustainability Marketing, Belz / Peattie (2012) Wiley ISBN: 978-1119966197 Additional readings will be posted in Itslearning.
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References: |
Nidumolu, R., Prahalad, C. K., & Rangaswami, M. R. (2009). Why sustainability is now the key driver of innovation. Harvard business review, 87(9), 56-64. Kotler, P. (2011). Reinventing marketing to manage the environmental imperative. Journal of marketing, 75(4), 132-135. Griskevicius, V., Cantú, S. M., & Van Vugt, M. (2012). The evolutionary bases for sustainable behavior: Implications for marketing, policy, and social entrepreneurship. Journal of Public Policy & Marketing, 31(1), 115-128. Chouinard,Y., J. Ellison. ve R. Ridgeway. (2011). The Sustainable Economy. Harvard Business Review. 52-62.
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Program Outcomes |
Level of Contribution |
1) |
Develop close interest in human mind and behavior, and attain critical thinking skills (in particular the ability to evaluate psychological theories using empirical evidence), as well as appreciating psychology as an evidence based science. |
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2) |
Gain a biopsychosocial understanding of human behavior, namely, the biological, psychological, social determinants of behavior. |
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3) |
Acquire theoretical and applied knowledge and learn about basic psychological concepts and perspectives |
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4) |
Familiarize with methodology and data evaluation techniques by being aware of scientific research methods (i.e. correlational, experimental, longitudinal, case study). |
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5) |
Employ ethical sensitivity while doing assessment, research or working with groups. |
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6) |
Familiarize with the essential perspectives of psychology (cognitive, developmental, clinical, social, behavioral, and biological). |
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7) |
Get the opportunity and skills to evaluate qualitative and quantitative data, write reports, and present them. |
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8) |
Attain preliminary knowledge for psychological measurement and evaluation. |
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9) |
To have a basic knowledge of other disciplines (e.g. sociology, history, political science, communication studies, philosophy, anthropology, literature, law, art, etc) that can contribute to psychology and to be able to make use of this knowledge in understanding and interpreting of psychological process. |
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