| Week |
Subject |
Related Preparation |
| 1) |
Introduction to the Course: Going over the Syllabus |
Discussion “Understanding Ottoman-Turkish Modernity” |
| 2) |
Ottoman Modernization and The Middle East |
William Cleveland’s and Martin Bunton’s A History of Modern Middle East. |
| 3) |
Ottoman Modernization and Tanzimat Era |
Erik J. Zürcher's Turkey: A Modern History's Introduction and Part I to understand the logic of periodization and early attempts of modernization. |
| 4) |
Ottoman Modernization and Abdulhamid Era - I |
Erik J. Zürcher's Turkey: A Modern History's Part II. |
| 5) |
Ottoman Modernization and Abdulhamid Era - II |
Erik J. Zürcher's Turkey: A Modern History's Part II. |
| 6) |
Approaches to Ottoman Modernization Process |
Chapter 2, 3, 4 and Conclusion of Bernard Lewis’ The Emergence of Modern Turkey.
Chapter 4, 5 and 6 of Niyazi Berkes’The Development of Secularism in Turkey.
Çağlar Keyder's Introduction, 1st and 2nd chapters of State and Classes in Turkey |
| 7) |
Ottoman Economy |
Part IV of Halil İnalcık's An Economic and Social History of the Ottoman Empire, 1300-1914. Introduction and Part I (excluding the article of Peter Gran) of Huricihan İnan's (ed) The Ottoman Empire and The World Economy to conceive how the Immanuel Wallerstein's world-system approach. |
| 8) |
Midterm |
|
| 9) |
1908 Revolution and The CUP |
“The Second Constitutional Period” in Erik J. Zürcher's , Turkey: A Modern History and the excerpts chosen from Aykut Kansu's 1908 Revolution.
|
| 10) |
Ittihadist in Power |
The excerpts from Fuat Dündar's CUP's Policy of Muslim Settlement. |
| 11) |
Ittihadist Logic and “Minorities" |
5th and 6th chapters of The Dark Side of Democracy: Explaining Ethnic Cleansing of Michael Mann. |
| 12) |
Economy After 1908 Revolution
|
Zafer Toprak's Türkiye’de Milli İktisat 1908-1918 and 1st, 2nd, 3rd and 4th chapters of Korkut Boratav's Türkiye İktisat Tarihi 1908-2002. |
| 13) |
Independence and the One-Party Era - I |
Erik J.Zürcher's “The Struggle for Independence” and “The Emergence of the One Party State” in Turkey: A Modern History |
| 14) |
Independence and the One-Party Era - II
|
Erik J.Zürcher's “The Struggle for Independence” and “The Emergence of the One Party State” in Turkey: A Modern History |
| |
Program Outcomes |
Level of Contribution |
| 1) |
To prepare students to become communication professionals by focusing on strategic thinking, professional writing, ethical practices, and the innovative use of both traditional and new media |
2 |
| 2) |
To be able to explain and define problems related to the relationship between facts and phenomena in areas such as Advertising, Persuasive Communication, and Brand Management |
|
| 3) |
To critically discuss and interpret theories, concepts, methods, tools, and ideas in the field of advertising |
|
| 4) |
To be able to follow and interpret innovations in the field of advertising |
|
| 5) |
To demonstrate a scientific perspective in line with the topics they are curious about in the field. |
|
| 6) |
To address and solve the needs and problems of the field through the developed scientific perspective |
|
| 7) |
To recognize and understand all the dynamics within the field of advertising |
|
| 8) |
To analyze and develop solutions to problems encountered in the practical field of advertising |
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