MARKETING (TURKISH) | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
COP4473 | Dinamo CO - Mega Projects | Spring Fall |
3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Associate (Short Cycle) |
Mode of Delivery: | |
Course Coordinator : | Dr. Öğr. Üyesi İREM ŞANAL |
Course Lecturer(s): |
Dr. Öğr. Üyesi İREM ŞANAL |
Course Objectives: | Through PPP projects, partnerships are established at the stages of the financing of infrastructure investments and practice between public and private sectors. This model means also a risk-sharing, division of tasks and budget. As a result, in this course, applications of the public-private partnership practices in developing and constantly in need of investment growing countries by both the central government and all local governments in optimal conditions will be determined. PPP in essence is not new but gains a new functioning and structure with changing economic and management processes winning sector cooperation. |
The students who have succeeded in this course; 1) The main objective throughout the course is examining the role of the private sector in the provision of public services. 2) At the end of the course, the selection, shaping and evaluating of public-private sector partnership model’s contribution to service delivery will be examined. 3) It is aimed that advising students on three intertwined basic issues. When are PPP projects implemented? When should they be implemented? Planning: How does PPP work? How should it work? Evaluating: how does PPP perform? How should be the performance of PPP? 4) Negotiation, communication, performance metrics, and risk management issues will be the focuses as the criteria for a successful model. 5) The strategy and mission, structure, funding, authority, and resources will be focused on as success of A PPP project is largely dependent on. |
Students will have the opportunity to understand the main framework of PPP projects and to observe empirical studies. In each case, students will be asked to evaluate achievements, shortcomings and missed opportunities in the process of successful and sustainable public-private partnership. |
Week | Subject | Related Preparation |
1) | Introduction- General Overview of Public-Private Partnership-1 | |
2) | Overview of Public Private Partnership in Basic Line-2 | |
3) | Privatization, Regulation Studies and PPP Law | |
4) | Cooperation Process in PPP Projects | |
5) | Financing in PPP Project | |
6) | Public Debt and PPP Projects | |
7) | The Future of PPP Projects in Infrastructure Investments | |
8) | Selecting the Right PPP Model | |
9) | Feasibility in PPP Projects | |
10) | Evaluation of PPP Model | |
11) | Current Situations of PPP Practices in the World? | |
12) | Sample Application Study for Turkey | |
13) | Threats to PPP Projects | |
14) | Overall Assessment, Review and Lessons Learned |
Course Notes / Textbooks: | |
References: | Örnek PPP projeleri, vaka çalışmaları |
Semester Requirements | Number of Activities | Level of Contribution |
Total | % | |
PERCENTAGE OF SEMESTER WORK | % 0 | |
PERCENTAGE OF FINAL WORK | % | |
Total | % |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 14 | 8 | 112 |
Midterms | 2 | 3 | 6 |
Final | 1 | 3 | 3 |
Total Workload | 163 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | He/she applies theoretical marketing knowledge on business life. | |
2) | He/she performs legal responsibilities of business, follows and applies legislation. | |
3) | He/she can use information and communication tecnologies that necessary for their area, follows technological change and applies new technologies to business system. | |
4) | He/she determines, analyses and solves problems that appear in marketing. | |
5) | He/she adopts and implements new marketing approaches developed for the changing markets. | |
6) | He/she follows and applies vocational current and economic developments in national and international area. | |
7) | He/she has vocational ethical value that market needs in qualified staff, can use Turkish effectively in writing and speaking communication; have proficiency in foreign language knowledge to making international correspond. | |
8) | He/She comments the current state by the technology and methods used in marketing management, advertising preparation and international market analysis. |