ECONOMICS
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
VCD4121 Workshops and Seminars Fall 2 2 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Instructor MURAT CAN OĞUZ
Course Lecturer(s): Instructor SERKAN ŞİMŞEK
Recommended Optional Program Components: None
Course Objectives: In this course, students will be able to gain visual communication design knowledge in the areas of graphic design, advertising design, digital advertising, social media, typography, interaction design and publishing design with professional designers and academic members in seminars and workshops. Students will be able to experience industry practices regarding visual communication design.

Learning Outcomes

The students who have succeeded in this course;
1) Differentiate between classic advertising design and digital advertising design.
2) Discuss the importance of team work in the design industry.
3) Demonstrate team work with professional designers in the workshops.
4) Appraise the differences between art products and industry products in graphic design.
5) Develop and realize a creative idea.
6) Identify the basic differences between concept and subject.
7) Investigate and discuss the emerging technologies in design.

Course Content

This course bridges the gap between theoretical knowledge and practical application in visual communication design. Students will participate in seminars led by academic experts and professional designers, exploring key concepts in graphic design, advertising, digital advertising, social media, typography, interactive media, and publishing. Practical workshops will provide hands-on experience in sectoral practices, fostering creativity, collaboration, and innovation.
Teaching Methods: Lecture, Individual Study, Discussion, Project, Implementation

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to course syllabus
2) Guest Lecturer Seminar: Poyraz Özer "Architecture and Level Design in Video Games"
3) Guest Lecturer Workshop: Volkan Hacıtahiroğulları "Game Design & Documentation"
4) Guest Lecturer Seminar: Yağmur Cenberli "Net Neutrality"
5) Guest Lecturer Seminar: Öykü Türeli "Research Methods in Communication"
6) Guest Lecturer Seminar: Nilüfer Geysi "Climate Change Communication"
7) Guest Lecturer Seminar: Ebru Güney "Cli-fi"
8) Guest Lecturer Seminar: Cemre Okumuş "Feminist Historiography & Documentary"
9) Guest Lecturer Workshop: Nisa Gülfidan "Poster Design & Print"
10) Guest Lecturer Seminar: Murat Can Oğuz "Mapping & Digital Experiences"
11) Guest Lecturer Seminar: Eren Demirkıran "Green Advertising"
12) Guest Lecturer Workshop: Laçin Yalçınkaya "Blogosphere & WordPress"
13) Guest Lecturer Seminar: Burak Özdemir "Nation Branding"
14) Guest Lecturer Seminar: Görkem Bir "Advertising & Globalization"

Sources

Course Notes / Textbooks: Lupton, E. (2017). Design is storytelling. Cooper Hewitt, Smithsonian Design Museum.
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 20
Midterms 1 % 40
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 14 42
Presentations / Seminar 12 67
Final 2 16
Total Workload 125

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) As a world citizen, she is aware of global economic, political, social and ecological developments and trends.  2
2) He/she is equipped to closely follow the technological progress required by global and local dynamics and to continue learning. 2
3) Absorbs basic economic principles and analysis methods and uses them to evaluate daily events.  2
4) Uses quantitative and statistical tools to identify economic problems, analyze them, and share their findings with relevant stakeholders.  2
5) Understands the decision-making stages of economic units under existing constraints and incentives, examines the interactions and possible future effects of these decisions. 1
6) Comprehends new ways of doing business using digital technologies. and new market structures.  2
7) Takes critical approach to economic and social problems and develops analytical solutions. 1
8) Has the necessary mathematical equipment to produce analytical solutions and use quantitative research methods. 2
9) In the works he/she contributes, observes individual and social welfare together and with an ethical perspective.   2
10) Deals with economic problems with an interdisciplinary approach and seeks solutions by making use of different disciplines.  1
11) Generates original and innovative ideas in the works she/he contributes as part of a team.  2