CARTOON AND ANIMATION
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
GEP0620	Visual Literacy	Fall Spring	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	GE-Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Dr. BURCU ALARSLAN ULUDAŞ
Recommended Optional Program Components:	none
Course Objectives:	This course focuses on the formulation of visual form and employment on visual media. It is an introduction to visual literacy exposing the basic visual vocabulary.

Learning Outcomes

The students who have succeeded in this course;
The students who have succeeded in this course will be able to:
1- Develop critical thinking skills in relation to visual images;
2- Recognize visual perception;
3- Analyse the syntax of images including style and composition;
4- Analyse visual context;
5- Display visual presentation techniques;
6- Recognise visual hierarchy;
7- Enhance verbal and written literacy skills and vocabulary to be able to talk and write about images

Course Content

This course is designed to help students understand the visual media and the effect of visual forms in communication.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction to the course
2)	Art, culture & society
3)	What is visual communication? What is sign, symbol and word?
4)	Development of visual communication design
5)	Color in visual communication
6)	Basic Principles of composition
7)	Visual perception
8)	Concept Board Presentation
9)	Literacy in visual media
10)	Medium as a message
11)	Concept Board Presentation
12)	Visual presentation
13)	Body language
14)	Visual identity design
15)	General Review
16)	Final Exam

Sources

Course Notes / Textbooks:
References:	Ways of Seeing, John Berger

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Total		%
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
Total		%

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To have theoretical and practical knowledge and skills in cartoon and animation.
2)	To be able to develop research, observation-experience, evaluation skills in the field of cartoon and animation and effectively communicate ideas, convincing actions and emotions using cartoon and animation and performance principles in every direction.
3)	Making animated films with various artistic styles and techniques.
4)	Designing the cartoon and animation production process using initiative, applying it with creativity and presenting it with personal style.
5)	To be a team member in the production process of cartoon and animations, to be able to take responsibility and manage the team members under their responsibility and to lead them.
6)	To be able to evaluate cartoon and animations in the framework of their knowledge and skills.
7)	To be able to define and manage learning requirements in the field of cartoon and animation.
8)	To be able to communicate with related organizations by sharing scientific and artistic works in cartoon and animation and to share information and skills in the field.
9)	To monitor developments in the field of cartoon and animation using foreign languages and to communicate with foreign colleagues.
10)	To be able to use general information and communication technologies at advanced level with all kinds of technical tools and computer software used in cartoon and animations.
11)	Using critical thinking skills and problem solving strategies in all aspects of development and production, effectively communicating ideas, emotions and intentions visually, verbally and in writing, and effectively incorporating technology in the development of cartoon and animation projects.
12)	To have sufficient knowledge about ethical values and universal values in the field of cartoon and animation.