IST2014 Retailing ManagementBahçeşehir UniversityDegree Programs PHYSIOTHERAPY AND REHABILITATION (TURKISH)General Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
PHYSIOTHERAPY AND REHABILITATION (TURKISH)
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
IST2014 Retailing Management Fall 1 2 2 3
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Instructor HACER HANDAN DEMİR
Recommended Optional Program Components: There is none for this lesson.
Course Objectives: To obtain basic information about retailing management. To form a relationship between retailing marketing and other functions of a business such as human resources, finance and purchasing. Discuss the marketing mix elements in terms of retailing sector. Analyzing special concepts of retailing sector such as location choice and store atmosphere. Teaching the internet retailing in terms of multi channel retailing. To emphasize on the close relationship between retailing and technology in terms of internet retailing, customer relations management and supply chain management.

Learning Outcomes

The students who have succeeded in this course;
To understand the required efficient in strategies in retailing management.
To understand how to benefit resources and technologies used in retailing management
To understand the analysis of store location choices, pricing, sales and product
Developing information about current retailing management subjects in strategic level
To understand the retailing in terms of performing key activities and relations
To give academical support to the points mention above by application retailing theory and research

Course Content

1-Introduction to The Retailing Management
2-Classifying and Different Types of Retailing Organizations
3-Identifying Features of Retailing Organizations
4-Obtaining Information about Store Designs of Retailing Organizations
5-Choosing Locations
6-Product Diversification and Planning Process
7-Product Diversification and Planning Process
8-Midterm
9-Identifying Retailing Purchasing Systems
10-Human Resources Management in Retailing
11-Contribution on Choosing the Pricing Method in Retailing Organizations
12-Consumer Purchasing Behavior and Retailing
13-Financial Strategy on Retailing Organizations
14-Customer Relationship Management

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to The Retailing Management
2) Classifying and Different Types of Retailing Organizations
3) Identifying Features of Retailing Organizations
4) Obtaining Information about Store Designs of Retailing Organizations
5) Choosing Locations
6) Structuring Categorization Management
7) Product Diversification and Planning Process
8) MIDTERM EXAM
9) Identifying Retailing Purchasing Systems
10) Human Resources Management in Retailing
11) Contribution on Choosing the Pricing Method in Retailing Organizations
12) Consumer Purchasing Behavior and Retailing
13) Financial Strategy on Retailing Organizations
14) Customer Relationship Management

Sources

Course Notes / Textbooks: Perakende Yönetiminin Temelleri, Nobel Yayın, 3. Baskı,
Aydın, Kenan, 2010. ISBN:6051335131
Retailing Management, 8.Edition, Levy, Michael; Weitz, Barton A. 2012.
Perakende PazarlamaYönetimi
Yayıncı: Kendi Yayını 10
Ömer Baybars Tek ,Fatma Demirci Orel
2008 ISBN:9789944579100
References: Bulunmamaktadır. There is none.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 10 % 10
Presentation 1 % 10
Midterms 1 % 30
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 1 14
Midterms 1 10 10
Final 1 10 10
Total Workload 76

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To have theoretical and practical knowledge required to fulfill professional roles and functions of Physiotherapy and Rehabilitation field. 2
2) To act in accordance with ethical principles and values in professional practice. 1
3) To use life-long learning, problem-solving and critical thinking skills. 4
4) To define evidence-based practices and determine problem solving methods in Physiotherapy and Rehabilitation practices, using theories in health promotion, protection and care. 1
5) To take part in research, projects and activities within sense of social responsibility and interdisciplinary approach. 3
6) To have skills for training and consulting according to health education needs of individual, family and the community. 1
7) To be sensitive to health problems of the community and to be able to offer solutions. 3
8) To be able to use skills for effective communication. 5
9) To be able to select and use modern tools, techniques and modalities in Physiotherapy and Rehabilitation practices; to be able to use health information technologies effectively. 1
10) To be able to search for literature in health sciences databases and information sources to access to information and use the information effectively. 1
11) To be able to monitor occupational information using at least one foreign language, to collaborate and communicate with colleagues at international level. 1
12) To be a role model with contemporary and professional identity. 4