INTERIOR ARCHITECTURE AND ENVIRONMENTAL DESIGN | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
IST2014 | Retailing Management | Spring | 1 | 2 | 2 | 3 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | Turkish |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Instructor HACER HANDAN DEMİR |
Recommended Optional Program Components: | There is none for this lesson. |
Course Objectives: | To obtain basic information about retailing management. To form a relationship between retailing marketing and other functions of a business such as human resources, finance and purchasing. Discuss the marketing mix elements in terms of retailing sector. Analyzing special concepts of retailing sector such as location choice and store atmosphere. Teaching the internet retailing in terms of multi channel retailing. To emphasize on the close relationship between retailing and technology in terms of internet retailing, customer relations management and supply chain management. |
The students who have succeeded in this course; To understand the required efficient in strategies in retailing management. To understand how to benefit resources and technologies used in retailing management To understand the analysis of store location choices, pricing, sales and product Developing information about current retailing management subjects in strategic level To understand the retailing in terms of performing key activities and relations To give academical support to the points mention above by application retailing theory and research |
1-Introduction to The Retailing Management 2-Classifying and Different Types of Retailing Organizations 3-Identifying Features of Retailing Organizations 4-Obtaining Information about Store Designs of Retailing Organizations 5-Choosing Locations 6-Product Diversification and Planning Process 7-Product Diversification and Planning Process 8-Midterm 9-Identifying Retailing Purchasing Systems 10-Human Resources Management in Retailing 11-Contribution on Choosing the Pricing Method in Retailing Organizations 12-Consumer Purchasing Behavior and Retailing 13-Financial Strategy on Retailing Organizations 14-Customer Relationship Management |
Week | Subject | Related Preparation |
1) | Introduction to The Retailing Management | |
2) | Classifying and Different Types of Retailing Organizations | |
3) | Identifying Features of Retailing Organizations | |
4) | Obtaining Information about Store Designs of Retailing Organizations | |
5) | Choosing Locations | |
6) | Structuring Categorization Management | |
7) | Product Diversification and Planning Process | |
8) | MIDTERM EXAM | |
9) | Identifying Retailing Purchasing Systems | |
10) | Human Resources Management in Retailing | |
11) | Contribution on Choosing the Pricing Method in Retailing Organizations | |
12) | Consumer Purchasing Behavior and Retailing | |
13) | Financial Strategy on Retailing Organizations | |
14) | Customer Relationship Management |
Course Notes / Textbooks: | Perakende Yönetiminin Temelleri, Nobel Yayın, 3. Baskı, Aydın, Kenan, 2010. ISBN:6051335131 Retailing Management, 8.Edition, Levy, Michael; Weitz, Barton A. 2012. Perakende PazarlamaYönetimi Yayıncı: Kendi Yayını 10 Ömer Baybars Tek ,Fatma Demirci Orel 2008 ISBN:9789944579100 |
References: | Bulunmamaktadır. There is none. |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 10 | % 10 |
Presentation | 1 | % 10 |
Midterms | 1 | % 30 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 14 | 1 | 14 |
Midterms | 1 | 10 | 10 |
Final | 1 | 10 | 10 |
Total Workload | 76 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Setting up various spaces in national and international contexts, carrying out designs, planning and applications that could satisfy various user groups and respond various requirements in the field of Interior Architecture, | |
2) | Analyzing the information gathered from the framework of actual physical, social and economical constraints and user requirements, and synthesizing these with diverse knowledge and considerations in order to create innovative spatial solutions, | |
3) | Generating creative, innovative, aesthetic and unique spatial solutions by using tangible and abstract concepts, | |
4) | Using at least one of the illustration and presentation technologies competently, that the field of interior architecture requires, | |
5) | Reporting, presenting and transferring the design, practice and research studies to the specialists or laymen by using visual, textual or oral communication methods, efficiently and accurately, | |
6) | Embracing and prioritizing man-environment relationships, user health, safety and security, and universal design principles in the field of interior architecture, | |
7) | Design understanding and decision making that respects social and cultural rights of the society, cultural heritage and nature, | |
8) | Being aware of national and international values, following developments and being equipped about ethical and aesthetical subjects in the fields of interior architecture, design and art, | |
9) | Having absolute conscious about legal regulations, standards and principles; and realizing professional ethics, duties and responsibilities in the field of Interior Architecture, |