Week |
Subject |
Related Preparation |
1) |
Introduction to the Course |
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2) |
Civil society, New Social Movements and New Civic Activism
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— Snow, D.A, Soule, S. A., and H. Kriesi (2004). Mapping the Terrain. In D. Snow, S. A. Soule and H. Kriesi (eds.), The Blackwell Companion to Social Movements. UK: Blackwell
— Youngs, R. (2017). Introduction. In R. Youngs (Ed.), Global civic activism in flux. Washington, DC: Carnegie Endowment for International Peace. Available at https://carnegieeurope.eu/2017/03/17/global-civic-activism-in-flux-pub-68301#intro
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3) |
Civic Cooperation: NGOs and New Activists
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— Glasius, M., and Ishkanian, A. (2015). Surreptitious symbiosis: Engagement between activists and NGOs. Voluntas, 26, 2620–2644.
— Zihnioğlu, Ö. (2018).” The Prospects of Civic Alliance: New Civic Activists Acting Together with Civil Society Organizations”, Voluntas. DOI: https://doi.org/10.1007/s11266-018-0032-9 |
4) |
Digital Activism
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— Diamond, L. (2010). ‘Liberation technology’, Journal of Democracy, 21 (3): 69-83.
— A. Breuer, T. Landman and D. Farquhar, (2015). ‘Social media and protest mobilization: evidence from the Tunisian revolution’, Democratization, 22(4): 764–792. |
5) |
New Civic Activism: Case Studies
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6) |
Activism and Protests
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— Leetaru, K. (30 May 2014). ‘Did the Arab spring really spark a wave of global protests?’, Foreign Policy.
— The Economist Intelligence Unit (2013). Rebels Without a Cause: What the Upsurge in Protest Movements Means for Global Politics, EIU Report.
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7) |
REVIEW BEFORE MIDTERM |
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8) |
Midterm Exam |
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9) |
Activism and Democracy
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— Maleki A.,and Hendriks, F. (2015). ‘The Relation Between Cultural Values and Models of Democracy: A Cross-National Study’, Democratization, 22(6): 981–1010.
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10) |
International Support for Civic Activism
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— Agg, C. (2006). Trends in Government Support for Non-Governmental Organizations: Is the “Golden Age” of the NGO Behind Us?, Civil Society and Social Movements Programme Paper Number 23, Geneva, United Nations Research Institute for Social Development.
— L. Whitehead, (2015). ‘International democracy promotion as political ideology: upsurge and retreat’, Journal of Political Ideologies, 20(1): 10–26.
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11) |
Right-wing Activism
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— Shapovalova , N. (2018). The Two Faces of Conservative Civil Society in Ukraine. In R. Youngs (Ed.), The Mobilization of Conservative Civil Society. Washington, DC: Carnegie Endowment for International Peace.
Youngs, R. (2017). Introduction. In R. Youngs (Ed.), The Mobilization of Conservative Civil Society. Washington, DC: Carnegie Endowment for International Peace. |
12) |
Presentations
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13) |
Presentations
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14) |
Overview |
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Program Outcomes |
Level of Contribution |
1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
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2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
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3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
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4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
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5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
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6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
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7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
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8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
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9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
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11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
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13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
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