| INTERNATIONAL TRADE AND BUSINESS | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| GEP0304 | Music Business and Turkish Music Industry | Fall | 3 | 0 | 3 | 4 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | English |
| Type of course: | GE-Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Dr. BURCU ALARSLAN ULUDAŞ |
| Course Lecturer(s): |
Instructor CELAL ELDENİZ |
| Recommended Optional Program Components: | None |
| Course Objectives: | This course serves the student who is wishing to increase their knowledge of the basic business practices of the Turkish Music industry and the student who is considering further study of the music business. The course utilizes guest speakers from the music and entertainment industry with respect to career development. The course has a strong emphasis on practical applications of classroom knowledge to the music business environment. |
|
The students who have succeeded in this course; At the end of the course attendants will be informed about: Main Actors of the Music Industry, Recording, Producing, Legal Issues, Packaging, Digital Music Industry. The course focuses on skills necessary for beginning and maintaining a professional career in the music industry. |
| Music Business and Turkish Music Industry is an introduction to the basic concepts of the business practices related to the music industry and actors in Turkish Music Industry . |
| Week | Subject | Related Preparation |
| 1) | Main Actors in the Music Business | Text |
| 2) | Music & Musicians | Text |
| 3) | Music Recording & Record Business | Text |
| 4) | Production of Music | Text |
| 5) | Legal Issues & Packaging | Text |
| 6) | Personal Manager & Booking Agent | Text |
| 7) | Music Organizations, Festivals & Concert Promoters. | Text |
| 8) | Digital Music Industry | Text |
| 9) | Midterm | |
| 10) | Music Societies | Text |
| 11) | Music Publishers | Text |
| 12) | Music TVs & Radios & Magazine… | Text |
| 13) | Music Education | Text |
| 14) | Music Shops, Distribution & Instrument Repair, Design | Text |
| Course Notes / Textbooks: | |
| References: | Mike King (2009) Music Marketing: Press, Promotion, Distribution, and Retail. ISBN 978-0876390986 David Baskerville (2009) Music Business Handbook ISBN 978-1412976794 Shelly Field (2004) Career Opportunities In The Music Industry. ISBN 978-0816059966 Paul Allen (2011) Artist Management for the Music Business, Second Edition ISBN 978-0240815015 Mike King (2009) Music Marketing: Press, Promotion, Distribution, and Retail. ISBN 978-0876390986 David Baskerville (2009) Music Business Handbook ISBN 978-1412976794 Shelly Field (2004) Career Opportunities In The Music Industry. ISBN 978-0816059966 Paul Allen (2011) Artist Management for the Music Business, Second Edition ISBN 978-0240815015 |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 1 | % 10 |
| Homework Assignments | 1 | % 15 |
| Project | 1 | % 10 |
| Midterms | 1 | % 25 |
| Final | 1 | % 40 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Project | 1 | 10 | 10 |
| Homework Assignments | 1 | 6 | 6 |
| Midterms | 1 | 12 | 12 |
| Final | 1 | 30 | 30 |
| Total Workload | 100 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information | |
| 2) | Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies. | |
| 3) | Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world. | |
| 4) | Can communicate orally and in writing with a good knowledge of English grammar. | |
| 5) | He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically. | |
| 6) | Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business. | |
| 7) | He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values. | |
| 8) | Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety. | |
| 9) | With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself |