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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP0425 Hebrew I Fall
Spring
3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: GE-Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. BURCU ALARSLAN ULUDAŞ
Recommended Optional Program Components: None
Course Objectives: Introduction to the Hebrew alphabet and basic grammar.
Can understand and use familiar everyday expressions and very basic phrases aimed at the satisfaction of needs of a concrete type. Can introduce him/herself and others and can ask and answer questions about personal details such as where he/she lives, people s/he knows and things s/he has. Can interact in a simple way provided the other person talks slowly and clearly and is prepared to help.

Learning Outcomes

The students who have succeeded in this course;
The students who succeeded in this course;
-Listening: S/he will be able to comprehend familiar words about family and close relatives and very basic structures when spoken slowly and clearly.
-Reading: S/he will be able to understand familiar words and very simple sentences in written texts such as short messages, menus, and job applications.
-Spoken Interaction: S/he will be able to communicate in a simple way on condition that the person opposite her repeats what he said more slowly and if he can help her form the things s/he wants to say.(for example: introducing herself and her close family members/friends, ordering food or drinks in a bar and restaurant and asking for the bill)
-Spoken Production: S/he will be able to use simple structures and sentences to describe herself, her age, the place she lives in, her job, her close family members.
-Writing: S/he will be able to introduce her/himself and her/his close family members/friends by writing short and simple sentences.

Course Content

The aim of this course is to make students, who are Basic Users in the scope of Common European Framework of Reference, achieve A1 level, which is named as Breakthrough.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to the course, Hebrew language and culture. Compiled Material
2) The alphabet. Pronunciation and umlaut. Identify the letters through words by visuals. Compiled Material
3) Week days, months, seasons, weather conditions, numbers and hours. Compiled Material
4) Kinds of nouns and verbs. The three-sound roots. Compiled Material
5) Simple sentence structure. Pronouns. Compiled Material
6) Present Progressive Tense. Compiled Material
7) Revision Compiled Material
8) MIDTERM
9) Simple Present Tense. Compiled Material
10) Adverbs. Compiled Material
11) Adjectives. Compiled Material
12) Basic situational question-answer chunks related to routines and socialization. Compiled Material
13) Basic situational question-answer chunks related to routines and socialization. Compiled Material
14) Tenses and sentence structures. Compiled Material

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 10
Application 1 % 15
Quizzes 3 % 15
Midterms 1 % 20
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Application 1 2 2
Study Hours Out of Class 14 1 14
Quizzes 3 6 18
Midterms 1 10 10
Final 1 10 10
Total Workload 96

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how advertising and brand communication works in a free-market economy. 1
2) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of advertising. 2
3) To be able to research, create, design, write, and present an advertising campaign and brand strategies of their own creation and compete for an account as they would at an advertising agency. 2
4) To be able to analyze primary and secondary research data for a variety of products and services. 3
5) To be able to develop an understanding of the history of advertising as it relates to the emergence of mass media outlets and the importance of advertising in the marketplace. 2
6) To be able to follow developments, techniques, methods, as well as research in advertising field; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale”, Level B1) 3
7) To be able to take responsibility in an individual capacity or as a team in generating solutions to unexpected problems that arise during implementation process in the Advertising field. 2
8) To be able to understand how advertising works in a global economy, taking into account cultural, societal, political, and economic differences that exist across countries and cultures. 3
9) To be able to approach the dynamics of the field with an integrated perspective, with creative and critical thinking, develop original and creative strategies. 3
10) To be able to to create strategic advertisements for print, broadcast, online and other media, as well as how to integrate a campaign idea across several media categories in a culturally diverse marketplace. 2
11) To be able to use computer software required by the discipline and to possess advanced-level computing and IT skills. (“European Computer Driving Licence”, Advanced Level) 1
12) To be able to identify and meet the demands of learning requirements. 2
13) To be able to develop an understanding and appreciation of the core ethical principles of the advertising profession. 3