Week |
Subject |
Related Preparation |
1) |
Introduction to Operations Management and Productivity |
|
2) |
Operations Strategy in a Global Environment
|
|
3) |
Design of Goods and Services
|
|
4) |
Process Strategy |
|
5) |
Capacity and Constraint Management |
|
6) |
Location Strategies – Basic Methods |
|
7) |
Location Strategies through Multi-Attribute Decision-Making Methods |
|
8) |
Mid Term |
|
9) |
Layout Strategies – I
|
|
10) |
Layout Strategies – II & Managing Quality |
|
11) |
Lean Operations |
|
12) |
Human Resources, Job Design, and Work Measurement
|
|
13) |
Maintenance and Reliability |
|
14) |
Term Project Presentations |
|
Course Notes / Textbooks: |
Heizer, J., Render, B., Munson, C. (2009). Principles of Operations Management: Sustainability and Supply Chain Management, 10th Edition, Pearson, Essex, England. ISBN-10: 1-292-15301-6.
|
References: |
Stevenson, W.J. (2015). Operations Management, 12th Edition, Mc-Graw Hill, New York, USA. ISBN: 978-0-07-802410-8.
Nahmias, S., Lennon Olsen, T. (2015). Production and Operations Analysis, 7th Edition, Waveland Press, Inc, Long Grove, Illinois, USA. ISBN: 1-4786-2306-3. |
|
Program Outcomes |
Level of Contribution |
1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
|
2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
|
3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
|
4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
|
5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
|
6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
|
7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
|
8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
|
9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
|
10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
|
11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
|
12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
|
13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
|
14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
|