ISM5231 Strategic ManagementBahçeşehir UniversityDegree Programs SUPPLY CHAIN AND LOGISTICS MANAGEMENT (TURKISH, NON-THESIS)General Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
SUPPLY CHAIN AND LOGISTICS MANAGEMENT (TURKISH, NON-THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
ISM5231 Strategic Management Fall
Spring
3 0 3 12
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Departmental Elective
Course Level:
Mode of Delivery: Face to face
Course Coordinator : Assoc. Prof. AHMET BEŞKESE
Course Lecturer(s): Assoc. Prof. AHMET BEŞKESE
Recommended Optional Program Components: None
Course Objectives: Over the years, the field of strategic management has had a major influence on corporate behavior. Terms such as cash cow, sustainable competitive advantage and core competence are frequently raised in day-to-day business conversations. In fact, the ability to apply strategic analysis to practical business problems has become a valuable skill in many occupations, including management consultancy, stock broking, merchant banking and corporate finance. The aim of this course is to give you the tools needed to analyze situations and think strategically.

Learning Outcomes

The students who have succeeded in this course;
I. Define general concepts related to strategic management
II. Identify the stakeholders of a company
III. Evaluate the mission and vision statements of a company
IV. Define the key environmental factors having an impact on a company
V. Analyze the opportunities and threats posed by the environment for a given company
VI. Identify the value chain of any company
VII. Explain the strengths and weaknesses of a company
VIII. Define the business-level strategies
IX. Define the corporate-level strategies
X. Criticize the portfolio of an enterprise using BCG, McKinsey or Industry Evolution Matrices
XI. Relate the concepts and techniques learned in earlier courses in management, production, information systems, economy, accounting, marketing, etc.
XII. Analyze a strategic management case

Course Content

Fundamenal strategic management issues including strategy development process, evaluation of external and internal factors, SWOT analysis, strategy types, value management, actions planning, business planning.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction
2) Fundamentals of Strategic Management
3) Mission, Vision, Objectives and Stakeholders
4) Analysis of the External Environment - Opportunities and Threats
5) Analysis of the firm itself - Strengths, Weaknesses and Distinctive Competences
6) Analysis of the firm itself - Strengths, Weaknesses and Distinctive Competences
7) Measuring the Environmental Factors - Evaluation Matrices
8) Basic strategies and their components
9) Business-level strategies: Competitive strategies
10) Midterm
11) Corporate strategies
12) Evaluation and Management of Corporate-level strategies (Portfolio evaluation tools)
13) Organizational structures
14) Presentation of case study projects

Sources

Course Notes / Textbooks: Ülgen, H. ve Mirze, S. K. (2007). İşletmelerde Stratejik Yönetim, 4. bası, Arıkan Basım Yayım Dağıtım, İstanbul.
References: Eren, E., (2005). Stratejik Yönetim ve İşletme Politikası, 7. bası, Beta, İstanbul.
Dinçer, Ö., (2007). Stratejik Yönetim ve İşletme Politikası, 8. bası, Alfa, İstanbul.
Dess, G. G., Lumpkin, G. T., and Taylor, M. L. (2005). Strategic Management: Creating Competitive Advantage, 2nd Edtn., McGraw-Hill.
Porter, M. E., (2003). Rekabet Stratejisi: Sektör ve Rakip Analizi Teknikleri, Sistem Yayınları, 2. baskı., Sistem Yayıncılık.
Çomaklı, Ş. E., Ekici, K. M. ve Şahım, T. Z., (2007).Geleceği Planlamada Stratejik Yönetim, a-c Yayınevi, Ankara.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Presentation 1 % 10
Project 1 % 20
Midterms 1 % 25
Final 1 % 45
Total % 100
PERCENTAGE OF SEMESTER WORK % 35
PERCENTAGE OF FINAL WORK % 65
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 13 3 39
Study Hours Out of Class 15 6 90
Presentations / Seminar 1 6 6
Project 1 49 49
Midterms 1 3 3
Paper Submission 1 5 5
Final 1 3 3
Total Workload 195

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Based on Bachelor level(First Cycle) qualifications, to develop and deepen knowledge to the proficiency level in the field of Supply Chain and Logistics Management.
2) To define and implement knowledge with scientific methods by using vague, limited or incomplete data; to use combination of interdisciplinary knowledge.
3) To design and implement analytic, model and experiment based research in the field of Supply Chain and Logistics Management, to analyze and interpret complex situations faced related to the field.
4) To identify and formulate Supply Chain and Logistics Management problems, to develop methods for the solutions, to implement innovative ways in the solutions.
5) To work effectively disciplinary and multi-disciplinary teams, to lead this teams and to develop solution approaches in complex situations, to work individually and to take responsibility.
6) To evaluate, interpret and implement knowledge and skills acquired at proficiency level in Supply Chain and Logistics Management field with a critical approach.
7) To communicate current developments and studies, within the field or in other fields to both national and international groups, systematically and clearly using written and oral techniques.
8) To be able to use advanced information technology and communication technology with software knowledge to input and analyze data related with Supply Chain and Logistics Management.
9) To provide individuality and contribution to the studies of Supply Chain and Logistics Management field.
10) To audit the data gathering, interpretation, implementation and announcement stages in the Supply Chain and Logistics Management field by taking into consideration the cultural, scientific, and ethic values and to teach these values.
11) To have effective and efficient managerial skills