ENM5511 Strategical Marketing ManagementBahçeşehir UniversityDegree Programs ELECTRIC-ELECTRONIC ENGINEERING (ENGLISH, NON-THESIS)General Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
ELECTRIC-ELECTRONIC ENGINEERING (ENGLISH, NON-THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
ENM5511 Strategical Marketing Management Fall 3 0 3 12
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Departmental Elective
Course Level:
Mode of Delivery:
Course Coordinator : Dr. Öğr. Üyesi KAZIM SELÇUK TUZCUOĞLU
Recommended Optional Program Components: None
Course Objectives:

Learning Outcomes

The students who have succeeded in this course;

Course Content

Weekly Detailed Course Contents

Week Subject Related Preparation

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Total %
PERCENTAGE OF SEMESTER WORK % 0
PERCENTAGE OF FINAL WORK %
Total %

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Have sufficient background and an ability to apply knowledge of mathematics, science, and engineering to identify, formulate, and solve problems of electrical and electronics engineering.
2) Be able to define, formulate and solve sophisticated engineering problems by choosing and applying appropriate analysis and modeling techniques and using technical symbols and drawings of electrical and electronics engineering for design, application and communication effectively.
3) Have an ability to design or implement an existing design of a system, component, or process to meet desired needs within realistic constraints (realistic constraints may include economic, environmental, social, political, health and safety, manufacturability, and sustainability issues depending on the nature of the specific design).
4) Elektrik ve elektronik mühendisliği yapabilmek ve yeni uygulamalara uyum gösterebilmek için gerekli yenilikçi ve güncel teknikler, beceriler, bilgi teknolojileri ve modern mühendislik araçlarını geliştirmek, seçmek, uyarlamak ve kullanmak.
5) Be able to design and conduct experiments, as well as to collect, analyze, and interpret relevant data, and use this information to improve designs.
6) Be able to function individually as well as to collaborate with others in multidisciplinary teams.
7) Be able to communicate effectively in English and Turkish (if he/she is a Turkish citizen).
8) Be able to recognize the need for, and to engage in life-long learning as well as a capacity to adapt to changes in the technological environment.
9) Have a consciousness of professional and ethical responsibilities as well as workers’ health, environment and work safety.
10) Have the knowledge of business practices such as project, risk, management and an awareness of entrepreneurship, innovativeness, and sustainable development.
11) Have the broad knowledge necessary to understand the impact of electrical and electronics engineering solutions in a global, economic, environmental, legal, and societal context.