Language of instruction: |
English |
Type of course: |
Non-Departmental Elective |
Course Level: |
Bachelor’s Degree (First Cycle)
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Mode of Delivery: |
Face to face
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Course Coordinator : |
Dr. Öğr. Üyesi ENİSA MEDE |
Course Lecturer(s): |
Prof. Dr. KENAN DİKİLİTAŞ
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Recommended Optional Program Components: |
None |
Course Objectives: |
Written and spoken English-language texts will serve as a foundation for exploration into the elements that determine meaning, tone, rhetoric and strength of expression. Students, too, will produce original spoken and written texts that highlight their understanding of these topics. A variety of readings will expose students to various genres and registers. In addition, the course will draw students’ attention to the use of language in advertising, media, politics to engender specific outcomes and shape cultural values. |
Week |
Subject |
Related Preparation |
1) |
Course Introduction;
Critical Reading |
Escholz, Rosa, Clark pp. 116-123: The Prescriptive Tradition by David Crystal |
2) |
Writing for an audience |
Escholz, Rosa, Clark pp. 139-143: Linda Flower |
3) |
Contrastive Rhetoric and Language Teaching |
Kaplan, Robert B. (1966). Cultural thought patterns in inter-cultural education. Language Learning, 18, 1-20.
Contrastive Rhetoric in Applied Linguistics (Conner & Long Chapter 2)
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4) |
Discourse analysis through the Discourse Matrix |
Mackie, A. & Bullock, C. (1990). Discourse matrix: A practical tool for ESL writing teachers. TESL Canada Journal/Revue TESL du Canada 8, 1, 67-76. |
5) |
Contrastive Rhetoric through the years: from Kaplan to the present day |
Historical Evaluation of Contrastive Rhetoric (Conner & Long Chapter 3) |
6) |
Contrastive Rhetoric and the Field of Rhetoric and Composition |
Conner & Long Chapter 4
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7) |
Writing: the Transaction |
Escholz, Rosa, Clark pp. 144-154 |
8) |
Language and culture |
The Language-Culture Connection (Escholz, Rosa, Clark pp. 309-337);
A Mosaic of Cultures in Language (Escholz, Rosa, Clark pp. 338-396) |
9) |
Personal Names: Making Family Connections |
Escholz, Rosa, Clark pp. 179-214 |
10) |
The Nature of Prejudicial Language |
Escholz, Rosa, Clark pp. 243-271 |
11) |
Language, Race, and Gender |
Escholz, Rosa, Clark pp. 272-308 |
12) |
The Language of Politics |
Escholz, Rosa, Clark pp. 525-553 |
13) |
Jargon, Political Correctness, Doublespeak and Euphemism |
Escholz, Rosa, Clark pp. 465-524 |
14) |
The Language of Advertising |
Escholz, Rosa, Clark pp. 565-608 |
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Program Outcomes |
Level of Contribution |
1) |
Having the theoretical and practical knowledge proficiency in the discipline of industrial product design |
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2) |
Applying professional knowledge to the fields of product, service and experience design development |
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3) |
Understanding, using, interpreting and evaluating the design concepts, knowledge and language |
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4) |
Knowing the research methods in the discipline of industrial product design, collecting information with these methods, interpreting and applying the collected knowledge |
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5) |
Identifying the problems of industrial product design, evaluating the conditions and requirements of problems, producing proposals of solutions to them |
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6) |
Developing the solutions with the consideration of social, cultural, environmental, economic and humanistic values; being sensitive to personal differences and ability levels |
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7) |
Having the ability of communicating the knowledge about design concepts and solutions through written, oral and visual methods |
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8) |
To identify and apply the relation among material, form giving, detailing, maintenance and manufacturing methods of design solutions |
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9) |
Using the computer aided information and communication technologies for the expression of industrial product design solutions and applications |
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10) |
Having the knowledge and methods in disciplines like management, engineering, psychology, ergonomics, visual communication which support the solutions of industrial product design; having the ability of searching, acquiring and using the knowledge that belong these disciplines when necessary. |
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11) |
Using a foreign language to command the jargon of industrial product design and communicate with the colleagues from different cultures |
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12) |
Following and evaluating the new topics and trends that industrial product design needs to integrate according to technological and scientific developments |
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