| Week |
Subject |
Related Preparation |
| 1) |
Entrepreneur, entrepreneurship, basic concepts related to entrepreneurship, foundations of entrepreneurial thinking |
|
| 2) |
Entrepreneurship process and business idea development |
|
| 3) |
Business plan concept and business plan elements (market research): Researching the market using primary and secondary sources, identifying customers, current and future needs |
|
| 4) |
Business plan concept and business plan elements (marketing plan): Examining the marketing mix within the marketing plan (product, price, distribution, promotion) |
|
| 5) |
Concept of business plan and elements of business plan (production plan): Planning of production |
|
| 6) |
Concept of business plan and elements of business plan (management plan): Adaptation of management functions to business plan, human resources management |
|
| 7) |
Business plan concept and business plan elements (financial plan): Finding financial resources, planning investment, preparation of financial statements and financial management elements, accounting (budget and cash flow) |
|
| 8) |
Midterm |
|
| 9) |
Business plan elements and holistic perspective, sample business practices, sustainability, managing change and growth, knowledge management |
|
| 10) |
Workshop on market research and marketing plan |
|
| 11) |
Workshop on production planning |
|
| 12) |
Workshop on management plan |
|
| 13) |
Workshop on financial planning |
|
| 14) |
Presentation of prepared business plans |
|
| |
Program Outcomes |
Level of Contribution |
| 0) |
Developing strategies, policies and implementation plans to address the issues in the fields of business administration and management, and evaluating the consequences according to the processes of quality, |
|
| 1) |
Broadening and deepening the knowledge about business administration at the master’s level based on the undergraduate level qualifications, |
|
| 1) |
1) Developing strategies, policies and implementation plans to address the issues in the fields of business administration and management, and evaluating the consequences according to the processes of quality,
2) Broadening and deepening the knowledge about business administration at the master’s level based on the undergraduate level qualifications,
3) Comprehending the interaction across various disciplines related to the field of business administration, and evaluating the knowledge and skills gained on an interdisciplinary dimension,
4) Using theoretical and practical information and skills gained at the expertise level in the field business administration,
5) Analyzing problems requiring expertise in the field business administration by using scientific research methods,
6) Evaluating a problem in the business administration field independently, developing a way for solution, solving the problem and evaluating the results,
7) Developing new strategic approaches to solve unforeseen complex issues in the business administration field through integrative and creative elaboration,
8) Evaluating the knowledge related to the field of business administration through critical perspective,
9) Communicating systematically the recent developments and one’s individual studies in the field of business administration to the groups within and outside the field via written, oral and visual presentations,
10) Analyzing the social relations and the norms through critical perspective, developing effective relations, training leaders who are capable of sustaining these social relations, applying teamwork and managing risk and change in the field of business administration. |
|
| 2) |
Comprehending the interaction across various disciplines related to the field of business administration, and evaluating the knowledge and skills gained on an interdisciplinary dimension, |
|
| 3) |
Using theoretical and practical information and skills gained at the expertise level in the field business administration, |
|
| 4) |
Analyzing problems requiring expertise in the field business administration by using scientific research methods, |
|
| 5) |
Evaluating a problem in the business administration field independently, developing a way for solution, solving the problem and evaluating the results, |
|
| 6) |
Developing new strategic approaches to solve unforeseen complex issues in the business administration field through integrative and creative elaboration, |
|
| 7) |
Evaluating the knowledge related to the field of business administration through critical perspective, |
|
| 8) |
Communicating systematically the recent developments and one’s individual studies in the field of business administration to the groups within and outside the field via written, oral and visual presentations, |
|
| 9) |
Analyzing the social relations and the norms through critical perspective, developing effective relations, training leaders who are capable of sustaining these social relations, applying teamwork and managing risk and change in the field of business administration. |
|