MARKETING (ENGLISH, THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
MAR5888-2 Thesis Spring 0 0 0 30

Basic information

Language of instruction: English
Type of course: Must Course
Course Level:
Prerequisites: MAR5888-1 - Thesis
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi BURÇAK PERKER
Recommended Optional Program Components: None
Course Objectives: The objective of this course is to teach the scientific rules of writing a thesis.

Learning Outcomes

The students who have succeeded in this course;
At the end of this course the students will prepare a scientific thesis.

Course Content

There are the steps of preparing a scientific theseis in the content of this course.

Weekly Detailed Course Contents

Week Subject Related Preparation

Sources

Course Notes / Textbooks: -
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Total %
PERCENTAGE OF SEMESTER WORK % 0
PERCENTAGE OF FINAL WORK %
Total %

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Being able to develop and deepen their knowledge in the same or a different field at the level of expertise, based on undergraduate level qualifications.
2) To be able to use the theoretical and applied knowledge at the level of expertise acquired in the field of marketing.
3) To be able to develop new strategic approaches for the solution of complex and unpredictable problems encountered in applications related to the field of marketing and to produce solutions by taking responsibility.
4) To be able to critically evaluate the knowledge and skills acquired in the field of marketing expertise and to direct their learning.
5) To be able to systematically convey the current developments in the field of marketing and their own studies to groups in and outside the field, in written, verbal and visual forms, by supporting them with quantitative and qualitative data.
6) To be able to develop strategy, policy and implementation plans in the field of marketing and to evaluate the results obtained within the framework of quality processes.