MBA (TURKISH, NON-THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
ISL5621 Presentation and Speech Fall 3 0 3 8
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Departmental Elective
Course Level:
Mode of Delivery: Face to face
Course Coordinator : Prof. Dr. EBRU ŞULE CANAN SOKULLU
Recommended Optional Program Components: None
Course Objectives: This course has the aim of enabling individuals to make better and more efficient speeches. With this course, students will learn to become better presenters, becoming competent and persuasive speakers. Such talents will immensely benefit the individuals in their search for becoming leaders in politics, businesses and other fields.

Learning Outcomes

The students who have succeeded in this course;
With this course,the student will acquire basic competencies of presentation, persuasion and efficient speaking. Such talents will immensely benefit the individuals in their search for becoming leaders in politics, businesses and other fields.

Course Content

Lively and efficient speaking will be studied in detail, which is needed in every fields of life. Also, concepts such as body language and creating a positive image will be analyzed and basic training will be given to students.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Definition of oratory and presentation Reading
2) Identifying and analyzing audience Reading
3) Speaking Techniques I Reading
4) Speaking Techniques II Reading
5) Presentation techniques Reading
6) Body language Reading
7) Mid term Reading
8) Image Reading
9) Topophobia Reading
10) Domain based speech I Reading
11) Domain Based Speech II Reading
12) Case Study Reading
13) Case Study Reading
14) Overview Reading

Sources

Course Notes / Textbooks: HİTABET ‘KONUŞMA SANATI’ - NEJAT MUALLİMOĞLU
ETKİLİ VE GÜZEL KONUŞMA SANATI - SIRRI ER
KAZANDIRAN BEDEN DİLİ - Dr. ZÜLFİKAR ÖZKAN
References: SUNUM - BANU GÖKÇÜL

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 10
Project 1 % 20
Midterms 1 % 30
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 14 42
Application 13 48
Study Hours Out of Class 14 81
Midterms 1 2
Final 1 2
Total Workload 175

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Broadening and deepening the knowledge about business administration at the master’s level based on the undergraduate level qualifications, 4
2) Comprehending the interaction across various disciplines related to the field of business administration, and evaluating the knowledge and skills gained on an interdisciplinary dimension, 4
3) Using theoretical and practical information and skills gained at the expertise level in the field business administration, 3
4) Analyzing problems requiring expertise in the field business administration by using scientific research methods, 3
5) Evaluating a problem in the business administration field independently, developing a way for solution, solving the problem and evaluating the results, 3
6) Developing new strategic approaches to solve unforeseen complex issues in the business administration field through integrative and creative elaboration, 4
7) Evaluating the knowledge related to the field of business administration through critical perspective, 3
8) Communicating systematically the recent developments and one’s s individual studies in the field of business administration to the groups within and outside the field via written, oral and visual presentations, 5
9) Analyzing the social relations and the norms through critical perspective, developing effective relations, training leaders who are capable of sustaining these social relations, applying teamwork and managing risk and change in the field of business administration. 4
10) Developing strategies, policies and implementation plans to address the issues in the fields of business administration and management, and evaluating the consequences according to the processes of quality, 4