| MBA (TURKISH, NON-THESIS) | |||||
| Master | TR-NQF-HE: Level 7 | QF-EHEA: Second Cycle | EQF-LLL: Level 7 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| ISL5620 | Entrepreneurship and Innovation Management | Fall | 3 | 0 | 3 | 8 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | Turkish |
| Type of course: | Departmental Elective |
| Course Level: | |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Prof. Dr. YAVUZ GÜNALAY |
| Course Lecturer(s): |
Dr. Öğr. Üyesi MERİÇ ESAT BEBİTOĞLU Instructor TANKUT ÇIĞIR Assoc. Prof. ESRA ALBAYRAKOĞLU Dr. Öğr. Üyesi MUSTAFA SUNDU Dr. Öğr. Üyesi EBRU BEYZA BAYARÇELİK Dr. Öğr. Üyesi ÖZAY ÖZAYDIN |
| Recommended Optional Program Components: | none |
| Course Objectives: | This course has the aim of improving creative abilities and strengthen the ability of entrepreneurship. |
|
The students who have succeeded in this course; I. Students will learn what is entrepreneurship ,and what entrepreneurship means for the economy and the business organization II. Can identify the processes of entrepreneurship by analyzing it. III. Can work on the feasibility of business ideas. IV. Can explain the importance of a business plan and analyze its contents. |
| This course includes topics such as; creativitiy in entrepreneurship, innovation, business plan, marketing plan, management plan |
| Week | Subject | Related Preparation |
| 1) | Concepts related to entrepreneurship | |
| 2) | Types of entrepreneurship, characteristics of entrepreneur | |
| 3) | Processes of entrepreneurship | |
| 4) | Creativity in entrepreneurship | |
| 5) | Innovation in entrepreneurship | |
| 6) | Feasibility | |
| 7) | Review | |
| 8) | Business plan | |
| 9) | Marketing plan | |
| 10) | Production plan | |
| 11) | Management plan | |
| 12) | Financial plan | |
| 13) | Tales of entrepreneurship | |
| 14) | Overview |
| Course Notes / Textbooks: | 1. Elçi, Şirin (2007) İnovasyon. 2. Johansson, Frans (2007) Yaratıcılık ve İnovasyon. Mediacat. |
| References: | 1.Odabaşı, Yavuz (2001), Pazarlama Planı Rehberi. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 10 |
| Project | 1 | % 20 |
| Midterms | 1 | % 30 |
| Final | 1 | % 40 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Application | 13 | 4 | 52 |
| Study Hours Out of Class | 14 | 6 | 84 |
| Midterms | 1 | 2 | 2 |
| Final | 1 | 2 | 2 |
| Total Workload | 182 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Broadening and deepening the knowledge about business administration at the master’s level based on the undergraduate level qualifications, | 5 |
| 2) | Comprehending the interaction across various disciplines related to the field of business administration, and evaluating the knowledge and skills gained on an interdisciplinary dimension, | 5 |
| 3) | Using theoretical and practical information and skills gained at the expertise level in the field business administration, | 5 |
| 4) | Analyzing problems requiring expertise in the field business administration by using scientific research methods, | 5 |
| 5) | Evaluating a problem in the business administration field independently, developing a way for solution, solving the problem and evaluating the results, | 5 |
| 6) | Developing new strategic approaches to solve unforeseen complex issues in the business administration field through integrative and creative elaboration, | 5 |
| 7) | Evaluating the knowledge related to the field of business administration through critical perspective, | 5 |
| 8) | Communicating systematically the recent developments and one’s s individual studies in the field of business administration to the groups within and outside the field via written, oral and visual presentations, | 5 |
| 9) | Analyzing the social relations and the norms through critical perspective, developing effective relations, training leaders who are capable of sustaining these social relations, applying teamwork and managing risk and change in the field of business administration. | 5 |
| 10) | Developing strategies, policies and implementation plans to address the issues in the fields of business administration and management, and evaluating the consequences according to the processes of quality, | 5 |