Language of instruction: |
English |
Type of course: |
Non-Departmental Elective |
Course Level: |
Bachelor’s Degree (First Cycle)
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Mode of Delivery: |
Hybrid
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Course Coordinator : |
Dr. Öğr. Üyesi CANAN BAĞCI |
Course Lecturer(s): |
Dr. Öğr. Üyesi HANİFE YASEMİN KESKİN ERGEN
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Recommended Optional Program Components: |
None |
Course Objectives: |
It aims to gain basic information about the structure and functions of the human body from the cellular level to the level of systems. After a short introduction, the topics of muscles, nervous system, cardiovascular system, respiratory system, excretory system, digestive system, endocrine system and reproductive system will be discussed. |
Week |
Subject |
Related Preparation |
1) |
Introduction to human physiology, brief information about medical terminology, general organization of body, homeostasis and control systems of the body
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2) |
Cell membrane, substance transport across the cell membrane, membrane resting potential, action potential |
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3) |
Excitable tissues, structure of muscles (skeletal muscle, smooth muscle and cardiac muscle), muscle contraction |
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4) |
Cardiac cycle, heart sounds, electrocardiography, cardiac output
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5) |
Regulation of the cardiac functions, paths of circulation, blood vessels, blood pressure
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6) |
Blood physiology; Skeletal system
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7) |
Respiratory system, gas transport, regulation of respiration |
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8) |
Midterm |
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9) |
Nervous system, nerve types, action potential, synaptic transmission, peripheral & autonomic nervous system
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10) |
Sensory physiology, regulation of body movements, states of brain activity, |
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11) |
Digestive system, gastrointestinal organs, secretions, digestion and absorption |
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12) |
Structure of the kidneys and urinary system, urine formation and elimination, fluid and electrolyte balance |
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13) |
General characteristics of the endocrine system, Endocrine glands |
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14) |
Male and female reproductive system physiology |
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Program Outcomes |
Level of Contribution |
1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
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2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
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3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
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4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
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5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
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6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
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7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
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8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
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9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
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11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
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13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
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