INDUSTRIAL PRODUCTS DESIGN | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
COP4301 | Bersay İletişim Enstitüsü Proficiency Communication | Spring | 3 | 0 | 3 | 5 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Assoc. Prof. BURCU EKER AKGÖZ |
Course Lecturer(s): |
Assoc. Prof. BURCU EKER AKGÖZ |
Recommended Optional Program Components: | None |
Course Objectives: | Students will be provided with general information on different communication subjects and it will be aimed to provide students with a sectoral perspective with discussion. |
The students who have succeeded in this course; 1) Students will be be able to understand about the opportunities and problems waiting for communication sector in rapid changing world 2) Students will be able to create communication strategies by taking into consideration needs and opportunities 3) Students will be able to comprehend the importance of communication process in terms of public relations practices. 4) Students will be able to evaluate the best practices of different subjects of public relations |
This course helps the students to analyze and understand how the different approaches put importance and perspective on communication in professional life. |
Week | Subject | Related Preparation |
1) | Introduction to course | |
2) | New Media, New Communication | |
3) | Influencer Marketing | |
4) | Sports Communication | |
5) | Corporate Communication | |
6) | Crisis Communication | |
7) | Online Communication _ Midterm Exam | |
8) | Marketing Communication and Brand Management | |
9) | Leader Communication | |
10) | Media Communication | |
11) | Corporate Social Responsibility | |
12) | Topic and Agenda Management | |
13) | Financial Communication | |
14) | Internal Communication |
Course Notes / Textbooks: | Presentations of Bersay |
References: |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 50 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 14 | 42 |
Study Hours Out of Class | 14 | 76 |
Midterms | 1 | 3 |
Final | 1 | 4 |
Total Workload | 125 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Having the theoretical and practical knowledge proficiency in the discipline of industrial product design | |
2) | Applying professional knowledge to the fields of product, service and experience design development | |
3) | Understanding, using, interpreting and evaluating the design concepts, knowledge and language | |
4) | Knowing the research methods in the discipline of industrial product design, collecting information with these methods, interpreting and applying the collected knowledge | |
5) | Identifying the problems of industrial product design, evaluating the conditions and requirements of problems, producing proposals of solutions to them | |
6) | Developing the solutions with the consideration of social, cultural, environmental, economic and humanistic values; being sensitive to personal differences and ability levels | |
7) | Having the ability of communicating the knowledge about design concepts and solutions through written, oral and visual methods | |
8) | To identify and apply the relation among material, form giving, detailing, maintenance and manufacturing methods of design solutions | |
9) | Using the computer aided information and communication technologies for the expression of industrial product design solutions and applications | |
10) | Having the knowledge and methods in disciplines like management, engineering, psychology, ergonomics, visual communication which support the solutions of industrial product design; having the ability of searching, acquiring and using the knowledge that belong these disciplines when necessary. | |
11) | Using a foreign language to command the jargon of industrial product design and communicate with the colleagues from different cultures | |
12) | Following and evaluating the new topics and trends that industrial product design needs to integrate according to technological and scientific developments |