MANAGEMENT OF HEALTH (TURKISH) | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
COP3302 | Ajans Press Media Monitoring and Coverage | Fall | 3 | 0 | 3 | 5 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Assoc. Prof. ELİF ENGİN |
Course Lecturer(s): |
Dr. Öğr. Üyesi SELCAN YEŞİLYURT Assoc. Prof. ELİF ENGİN |
Recommended Optional Program Components: | None |
Course Objectives: | This course aims students to be master about the historical development of media monitoring in Turkey and all around the world and to inform the practices of media monitoring in Turkey. |
The students who have succeeded in this course; 1) Students will be able to define the history of media monitoring in Turkey and all around the world. 2) Students will be able to recognize the importance of media monitoring in communication professions. 3) Students will be able to analyze the best practices in media monitoring. 4) Students will be able to identify the different media monitoring areas. 5) Students will have the knowledge about monitoring the media. 6) Students will be able to comprehend the importance of media monitoring in public relations |
This course compose of theory and practice in media area. Ajans Press is one of the leading media monitoring company of Turkey. Including the CEO of this agency every employee of this company will attend and give lecture different topics about which they are experts. |
Week | Subject | Related Preparation |
1) | Introduction to media monitoring and analysis | |
2) | Historical development of media monitoring in Turkey and all around the world. | |
3) | Monitoring media for TV | |
4) | Monitoring media for radio | |
5) | Monitoring media for newspaper | |
6) | Field work at Ajans Press | |
7) | Midterm exam | |
8) | Analyzing Turkish newspaper coverage and news | |
9) | Field work at Ajans Press | |
10) | Relationship between democracy, media freedom and monitoring media | |
11) | Analyzing news on television | |
12) | Best practices in media monitoring | |
13) | Discussions about media, news and analyzing media with CEO of Ajans Press | |
14) | Review for final exam |
Course Notes / Textbooks: | |
References: | Critical media analysis : an introduction for media professionals/ Matteo Stocchetti ; Karin Kukkonen |
Semester Requirements | Number of Activities | Level of Contribution |
Homework Assignments | 2 | % 20 |
Midterms | 1 | % 30 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 13 | 3 | 39 |
Study Hours Out of Class | 13 | 5 | 65 |
Homework Assignments | 2 | 3 | 6 |
Midterms | 1 | 4 | 4 |
Final | 1 | 6 | 6 |
Total Workload | 120 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To have theoretical and practical knowledge required to fulfill professional roles and functions of Management of Health Scşences field. | 3 |
2) | To act in accordance with ethical principles and values in management, to learn and implement related regulations and guides. | 3 |
3) | To use life-long learning, problem-solving and critical thinking skills. | 3 |
4) | To identify the process of management functions (management and organization, public relations, human resources, cost accounting, marketing) in the Management of Health Sciences field. | 2 |
5) | To take part in research, projects and activities within sense of social responsibility and interdisciplinary approach. | 2 |
6) | To have skills for planning training programs and projects according to health education needs of individual, family and the community. | 2 |
7) | To be sensitive to health problems of the community and to be able to offer solutions. | 2 |
8) | To be able to use effective communication skills; to take responsibility as a team member in collaboration with other professions. | 2 |
9) | To have skills for research, planning and practice about health systems and health information systems field within national and international level. | 2 |
10) | To be able to search for literature in health sciences and management and information sources to access to information and use the information effectively. | 2 |
11) | To be able to monitor occupational information using at least one foreign language, to collaborate and communicate with colleagues at international level. | 2 |
12) | To be a role model with contemporary and professional identity. | 2 |